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Blogs

7 steps to digital signage success

by David Little — Director of Marketing, Keywest Technology

Digital signage end-users know that the implementation process can be arduous; it's time to understand why that is and what they can do about it.

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Don't forget your digital menu board ABCs

by Scott Sharon — CEO, START

Even as digital menu board capabilities mature, some basics are being forgotten in deployments. One of our digital signage bloggers has a primer to help…

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How to make the most of your digital signage over the holidays

by Emily Carroll — Marketing Manager, Prendi Pty Ltd

Retailers, you have the opportunity to provide shoppers what they want, an engaging experience that empowers them and allows them to drive their own in-store…

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ICX Symposium: Maximizing the value of digital signage

by Scott Slucher

The ICX Symposium in Atlanta, which kicks off today, includes a session featuring digital signage guru Lyle Bunn on maximizing the value of digital place-based…

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Will McDonald's be the catalyst for the next era of retail disruption?

by Emily Carroll — Marketing Manager, Prendi Pty Ltd

Is McDonald's the catalyst for disruption in the fast food and retail industries alike? According to this digital signage blogger, the latest disruption in…

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Digital signage is the new face of retail

From the exterior of the store through to the checkout, retailers need to create an immersive and personalized shopping experience, and digital signage can…

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Learn from the TV networks: Unbundle your workplace comms

by Frank Kenna — President, The Marlin Company

Workplace digital signage expert gives corporate communicators a roadmap of what their internal content distribution strategy should be.

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ICX Symposium: Intel talks the responsive revolution in retail

by Scott Slucher

The ICX Symposium in Atlanta later this month will feature a session featuring an Intel executive addressing the transformation of retail through responsive…

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Build a digital signage foundation with ambience

by Emily Carroll — Marketing Manager, Prendi Pty Ltd

With an increasing digital divide between generations and many older consumers not yet embracing smartphones, tablets, wearables, let alone in-store…

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ICX Symposium: Chick-fil-A, Fiserv, HomeDepot.com execs set to talk future of CX

The ICX Symposium in Atlanta later this month will feature a keynote address from three friends, executives at major brands, talking about the future of…

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The Internet of Things and digital signage – friends or foes?

The explosion of networked devices commonly referred to as the Internet of Things is fueling an explosive evolution in information technologies; what does it…

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Digital signage changing the game for 'pop-up' kiosks

by Jeff Hastings — CEO, BrightSign

In a new-breed of kiosks, digital signage acts as a virtual salesperson; using touchscreen interactivity, customers can learn about products being sold and…

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Finding content for 4K

by Aneysha Wakelin — Digital Marketing Executive , SignStix

The advent of 4K resolution has had a big impact on the digital signage industry, but the topic of sourcing 4K content seems to be one of the bigger concerns…

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Why libraries need to check out digital signage

by Laurie Marshall — Writer, Contractor

Libraries are an age-old institution striving to adapt to a very different social and technological landscape; here's how digital signage can help them move…

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Quoting the matrix: A guide to understanding LED digital signage

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

Contractors know that a two-by-four is usually smaller than its name would indicate, still, as an industry standard consumers know what to expect.

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Is the digital signage media player close to extinction?

by Drew Harding — Sales & Marketing, Eclipse Digital Media

Life as a digital signage media player may feel like a vulnerable place right now with System-on-Chip devices maturing on the market and gaining traction every…

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Digital signage making smart transportation smarter

Gone are the days of paper signs and delays in getting updated information out to travelers. We live in a real-time world, and travelers expect real-time…

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The next era of retail disruption: Experience

by Emily Carroll — Marketing Manager, Prendi Pty Ltd

Retailers must embrace the latest disruption in retail, the experience, in order to keep up with ever-growing consumer expectations — and technologies such as…

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Digital signage lights up tourism

by Laurie Marshall — Writer, Contractor

It makes sense to combine our culture's love for digital communications with your theme park, zoo or museum, to guarantee an experience that will inform and…

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Top 3 reasons your school needs digital signage now

by Laurie Marshall — Writer, Contractor

For educational institutions, there are numerous ways digital signage panels can be utilized to reach the desired audience, but here are three of the best…

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