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Blogs

Make content automation a breeze with digital signage integrations

by Kelly Eisel — Copywriter, Industry Weapon

Kick back, relax and let automated digital signage content take care of itself, digital signage blogger says.

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How visual interactions can personalize digital signage and humanize big data

by Chris Gilder — Founder/CEO, Meridian

Before, during and after people physically engage with screens, there are visual interactions that can hold the key to personalizing the experience while…

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Help plot out the future of the digital signage industry

by Christopher Hall — w, t

The one problem that never goes away in any industry the future. Who knows what it holds? How can you plan for the unknown? Help us map the future for the…

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Go full spectrum: Don't forget the other half of your digital signage

by Christopher Hall — w, t

Why would you invest in a technology to only use it halfway? If you use video, don't forget text — and vice versa.

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Exercise these fitness strategies for digital signage success

by Kelly Eisel — Copywriter, Industry Weapon

The key is to strengthen your work ethic, stay focused on why you started and simplify the steps you need to reach the goal, our digital signage blogger says.

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Sharp digital signage 'business as usual' after TV deal, exec says

by Christopher Hall — w, t

What does the Hisense acquisition of Sharp's American TV business mean for the company's professional-grade digital signage displays?

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The 7 deadly sins of digital signage content: What you're getting wrong

by Emily Carroll — Marketing Manager, Prendi Pty Ltd

When integrating digital signage solutions into your business, you must consider more than just what technology you will be installing. The success or failure…

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AV is now a strategic tool for business ops

by Jeff Hastings — CEO, BrightSign

A recent digital signage deployment in the Netherlands illustrates how AV is now a tool that can and should contribute to every aspect of an organization’s…

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Digital signage for wayfinding on the rise

by Kisha Wilson — Marketing Manager, SlabbKiosks

A recent study found that "nearly one in five of those who have seen an ad via digital signage have made an unplanned purchase after seeing an item featured on…

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The 4 most common digital signage content mistakes (and how to fix them)

by Kelly Eisel — Copywriter, Industry Weapon

So you've successfully deployed a digital signage solution; you've followed all the rules for strategic locations can navigate the CMS software with the best…

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Digital signage in the workplace: Easy to install doesn't mean easy to use

by Frank Kenna — President, The Marlin Company

While the pain of a tough installation fades with time, the pain of a difficult-to-use content management system lives with you forever.

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Passing the roadblocks in the LED sign permitting process

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

The permitting process for digital signage billboards and LED signs is a necessary part of any sign company's operations, and it can be a tough road to…

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10 key stats accelerating digital signage adoption

by Celia Anderson — Digital Marketing Executive, SignStix

Digital Signage is becoming a reputable marketing resource; forward-thinking corporations are now seizing the opportunity to attract attention, leverage…

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Robots and holograms? Are retailers losing focus?

by Emily Carroll — Marketing Manager, Prendi Pty Ltd

Digital signage allows retailers to connect with and interact with consumers their way, by providing relevant, personalized and engaging experiences to…

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HTML5 ushers in big advances in digital signage interactivity

by Jeff Hastings — CEO, BrightSign

People are no longer viewers of digital signage, they're participants. The ability of the viewer to self-navigate signage content ensures a highly personalized…

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Digital signage hits the road to save lives

by Christopher Hall — w, t

Digital signage display technology from Samsung recently was used in a prototype "Safety Truck" aimed at preventing traffic accidents and fatalities from…

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Restaurant digital signage is heating up

by Scott Sharon — CEO, START

Digital menu board blogger looks at hot trends in restaurant digital signage. Digital menu boards and restaurant digital signage are getting smarter and and…

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Are you 'CONNECTING' with your customers?

by Cherryh Cansler — Editor, FastCasual.com

The CONNECT 2015 Mobile Innovation Summit will teach restaurant operators and retailers how to provide customers with mobile connections to help build a loyal…

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How digital technologies are curing menu-labeling headaches

by Betsy Craig — pres, menutrinfo.com

The technology that drives digital signage menu boards and self-ordering kiosks inside restaurant locations today is being used to maintain nutritional…

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Maximize productivity and motivation in the workplace with digital signage

by Celia Anderson — Digital Marketing Executive, SignStix

Digital signage in the workplace can reap multiple benefits. The McKinsey Global Institute reveals that engaged employees improve productivity by 20-25 percent…

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