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Features

Surging digital signage market attracts interest of IT firms

The rapid growth of professional displays for signage is attracting a new group of heavyweight competitors to the business.  

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Samsung now mass producing super-wide LCD panels

Designed to replace LED tickers and for transportation use, this new screen features a panoramic aspect ratio of 4:1

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RMG Networks, The New York Times launch DOOH network

NYTimes.com content is coming to 800 restaurant screens in New York, Los Angeles, Chicago, Boston and San Francisco.      

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DSE: Walmart reveals 18-month results for SMART Network

by Bill Yackey

The retail giant has tied digital signage to its POS network and it is yielding impressive sales uplifts.

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Digital signage industry reacts to prospect of second association

by Bill Yackey

Eyes turn to Las Vegas for press conference, DSA board meeting.

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DOOH a missed opportunity for Vancouver Olympics advertisers

by Bill Yackey

VANOC forgot about digital signage when it bought $38 million worth of ads for Olympic sponsors, so others have capitalized.

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3Gsignage launches iBrand application for iPhone

App uses e-couponing to draw shoppers to digital out-of-home screens in retail locations and can integrate with digital signage SaaS platform.

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Why location-based services are important for place-based screens

by

LocaModa's CEO discusses the integration of Foursquare with digital signage and the advantages it has for deploying locations.

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Three things that will change DOOH ad pricing

by Bill Yackey

Demand, interactivity and aggregation services are poised to pull more dollars to screen advertising.    

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Disney, Google to invest in Chinese digital signage company

If deal is completed, YUM! Brands's KFC says it is on board to advertise on 2,000 screens.

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CBS Outdoor taps N4D for first 3D digital signage ad campaign

The centerpiece of the campaign is a 14-foot screen displaying commercials in 3D throughout February.  

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NEC, Array Interactive develop digital signage program for Towson University

The two companies worked with university stakeholders to develop a network to reach 10,000 students.

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Aligning healthcare organizations and staff through digital signage

by Jeff Collard — President, Omnivex Corporation

Big screens are the new medium of choice to deliver information and improve workflow in hospitals, doctor's offices and other health facilities.    

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How high schools can benefit from digital signage

by

In order to compete with the growing digital communication among teenagers, high schools can use screens in different ways to get the message across.  

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2010: The year of choice for digital signage

by Lyle Bunn — Strategy Architect, BUNN

One of the industry's top analysts says this is the year digital signage finally comes of age.  

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Decline in ad spending signals rethinking of media options

by David Little — Director of Marketing, Keywest Technology

Keywest's director of marketing puts the decline in ad spending and how it affects the digital signage industry into perspective.  

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New Balance, MitchAlexander Media partner on digital signage

The Vancouver flagship store has completed a merchandising project just in time for the upcoming Winter Olympics.  

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How LED backlighting is changing outdoor digital signage

by Bill Yackey

We look at three advantages to using LED-backlighting when taking LCDs outside.

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Mobile marketing and its impact on digital signage

by Steven Gurley

We are in a new era of mobile communications that is manifest by the explosive growth of sophisticated smartphones. How will they mesh into the digital signage…

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NRF: Intel making digital signage push using proof-of-concept design

by Bill Yackey

Interactive demo is the manifestation of a partnership between Intel and Microsoft Embedded.

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