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Features

KioskCom and The Digital Signage Show: keynotes setting the tone

Keynote speakers at this year's show will give attendees a higher-level look at what's going on in the two industries, as well as focusing on the show's…

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All about the content: A strategic blueprint for DOOH networks

by Digital Signage Today

Keith Kelsen, author and longtime digital signage industry insider, offers the first in what will be a monthly series on content for digital…

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Content is gaining stride, and growing fast

by Digital Signage Today

Content is the "secret sauce" of digital signage, Bunn says, and it's the subject of several education events at upcoming tradeshows.

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GlobalShop: Seven strategies for effective digital signage content

by James Bickers — Editor, Networld Alliance

Bill Gerba, CEO of Wirespring, shared a wealth of real-world experience in an information-packed session at GlobalShop.

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KioskCom and The Digital Signage Show to merge

KioskCom and The Digital Signage Show are combining to become Customer Engagement Technology World, reflecting the two industries' continuing convergence.

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CeBIT: Digital signage and kiosks in the (wide) ITC world

by Marco Ruocco — Consultant, MRU

CeBIT 2010 Part II: The European digital IT and telecommunications show revealed several trends for kiosks and digital signage.

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GlobalShop: DOOH measurement essential for reaching customers

by James Bickers — Editor, Networld Alliance

Harris executive lays out the tools and techniques for connecting with an on-the-go, 'catch-me-if-you-can' audience.

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How to decide on colors for digital signage

by

The art director at Noventri Digital Signage talks about how to choose which colors work best together in digital signage applications.

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Geo-convergence, ITC and digital signage at CeBIT2010

by Marco Ruocco — Consultant, MRU

The European digital IT and telecommunications show revealed several trends for kiosks and digital signs.

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Flexibility, engagement help make DOOH a hit with creative directors

by

Marketers will have a big presence at this year's Digital Signage Content Strategies Summit, next month in Las Vegas.

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Surging digital signage market attracts interest of IT firms

The rapid growth of professional displays for signage is attracting a new group of heavyweight competitors to the business.  

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Samsung now mass producing super-wide LCD panels

Designed to replace LED tickers and for transportation use, this new screen features a panoramic aspect ratio of 4:1

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RMG Networks, The New York Times launch DOOH network

NYTimes.com content is coming to 800 restaurant screens in New York, Los Angeles, Chicago, Boston and San Francisco.      

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DSE: Walmart reveals 18-month results for SMART Network

by Bill Yackey

The retail giant has tied digital signage to its POS network and it is yielding impressive sales uplifts.

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Digital signage industry reacts to prospect of second association

by Bill Yackey

Eyes turn to Las Vegas for press conference, DSA board meeting.

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DOOH a missed opportunity for Vancouver Olympics advertisers

by Bill Yackey

VANOC forgot about digital signage when it bought $38 million worth of ads for Olympic sponsors, so others have capitalized.

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3Gsignage launches iBrand application for iPhone

App uses e-couponing to draw shoppers to digital out-of-home screens in retail locations and can integrate with digital signage SaaS platform.

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Why location-based services are important for place-based screens

by

LocaModa's CEO discusses the integration of Foursquare with digital signage and the advantages it has for deploying locations.

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Three things that will change DOOH ad pricing

by Bill Yackey

Demand, interactivity and aggregation services are poised to pull more dollars to screen advertising.    

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Disney, Google to invest in Chinese digital signage company

If deal is completed, YUM! Brands's KFC says it is on board to advertise on 2,000 screens.

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