Digital signage getting IQ upgrade with QR codes

by Christopher Hall — w, t

STRATACACHE recently announced that it has integrated the increasingly-popular QR code information access tags into its digital signage offering. 

Next-gen digital signage advertising lands in U.S. airports

Monster Media has launched a network of permanent next-generation digital signage installations at nine major airports in the United States.

Going green with digital signage makes dollars and sense

by David Little — Director of Marketing, Keywest Technology

When it comes to digital signage, taking an environmentally-friendly approach to communications just makes good business sense.

Update on 'Pac-Man Fever' infecting Toronto mayoral race

A Canadian digital-out-of-home company is using digital signage to drive traffic to an online video game that also doubles as a public opinion poll in…

Are you ready for some football? The NFL on digital signage

by Christopher Hall — w, t

The National Football League kicked off its season Thursday night, and digital signage has become integral to the game-day experience for fans across the…

Meshing mobile SMS campaigns and digital signage

Bill Yackey looks at how digital signage can enhance SMS campaigns and vice-versa.

Making your in-store technology deployment a success, part II

by Troy Carroll — CEO, Intava

An expert lays out five key steps to take before beginning any in-store tech project, including retail digital signage.

All about the content: Creating relevance with viewer types

by Keith Kelsen — chairman, 5th Screen Digital

Our monthly series "All about the content" continues with an examination of the types of viewers and how to create relevant digital signage content to capture…

Cooling system key to new outdoor digital signage enclosures

One digital signage enclosure company is filling an early market gap in the digital signage for restaurant industry, and is doing so in a revolutionary, yet…

DOOH kids on the healthcare block

by Christopher Hall — w, t

Two young entrepreneurs from La Crosse, Wis., are working hard to make a splash in the healthcare digital-out-of-home network world.

Digital signage for corporate communications: The top opportunities and obstacles

Some of the best attributes and top opportunities — and obstacles — from the recent Digital Signage for Corporate Communications event in Indianapolis.

Making your in-store technology deployment a success, part I

by Troy Carroll — CEO, Intava

An expert lays out five key steps to take before beginning any in-store tech project, including retail digital signage.

Interactive digital signage at Target helps shop for videogames

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Target Corp. is expanding its Channel Red in-store screen media network by rolling out large interactive touchscreens in its electronics departments.

ADCENTRICITY report sheds light on who's buying DOOH

Last week brought the release of the latest quarterly DOOH Market Review from ADCENTRICITY, and today we take a closer look at what the numbers mean.

Interactive retail screen media's personalized future, Pt. II

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In this two-parter from digital screen media consultant Bill Collins, DST takes a look at how the MIT Media Lab's "Glass Infrastructure" points to the…

Interactive retail screen media's personalized future, Pt. I

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In this two-parter from digital screen media consultant Bill Collins, DST takes a look at how the MIT Media Lab's "Glass Infrastructure" points to the…

CETWorld: meet the new show, same as the old show ... and more

by Christopher Hall — w, t

The change from KioskCom Self Service Expo & The Digital Signage Show to Customer Engagement Technology World reflects the gradual evolution of the show that…

Digital out-of-home: Sea monsters or a new world?

by Stuart Armstrong — President, Enqii

There's been talk about the possible early demise of digital signage, but digital signage users equipped with a new set of media tools and business models are…

The DOOH industry needs more TracyLockes

One of the challenges of the digital out-of-home/digital place-based media industry has been recruiting advertising and branding agencies to recognize DOOH as…

The LinkedIn of digital signage?

by Christopher Hall — w, t

We've already started talking about "the eBay of digital signage," so why not the "Facebook of digital signage," or the "LinkedIn of digital signage"?