DOOH Advertising News

Volta ‘Get out the vote’ DOOH campaign aims to increase voter turnout

October 31, 2022

Volta, an EV charging and DOOH media firm, has unveiled its "Get out the vote" campaign in the lead-up to U.S. midterm elections, according to a press release.

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Blis partners with VIOOH in UK, plans expansion

October 26, 2022

Blis has entered a partnership with VIOOH, according to a press release, with both companies based in the U.K. and the deal includes rights to the JCDecaux…

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Displayforce enters Sweden, Finland via Bluebell partnership

October 25, 2022

Displayforce, a Cyprus-based AI-powered DOOH performance marketing automation solution firm, has partnered with Bluebell Digital, a DOOH provider, to enter the…

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Qatar’s Place Vendome Mall embraces LED digital signage

October 25, 2022

Place Vendome Mall, based in Doha, Qatar, has partnered with Daktronics and Elan Group to install 16 LED displays, according to a press release.

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Watchfire Signs purchases Anthem Displays

October 24, 2022

Watchfire Signs, a digital display manufacturer, has purchased North Carolina-based Anthem Displays, LLC.

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Volta announces SSP-agnostic pDOOH advertising

October 18, 2022

Volta has announced equal access to DOOH customers on the Volta Media Network regardless of which supply side platform they use to purchase programmatic…

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Volta enables 3D DOOH across network, enhances interactivity

October 14, 2022

Volta, a U.S.-based EV charging and media company, has enabled 3D content across its DOOH network, according to a press release.

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Vistar Media, Place Exchange announce interoperability for pDOOH

October 13, 2022

Vistar Media and Place Exchange, two pDOOH solutions providers, have announced they are making their mediation solutions mutually compatible to streamline…

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The Media Shop teams with Broadsign for Australia DOOH

October 12, 2022

Australian media company The Media Shop has teamed with Broadsign to expand retail DOOH across its growing networks, according to a press release.

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pDOOH predicted to continue growth

October 12, 2022

VIOOH, a global DOOH supply-side platform, has announced the release of its annual DOOH research, which include survey feedback from 1,000 media professionals…

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India sees sharp increase in pDOOH, says Times

October 7, 2022

Amid a nationwide expansion of DOOH, programmatic advertising is rapidly on the rise in India, as shown in data from the Times OOH, a provider and analyst of…

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Social media fuels OOH visibility according to OAAA, Harris Poll

October 6, 2022

TikTok and other social media platforms are a major source of OOH ad visibility, according to a press release from OAAA, in partnership with Harris Poll…

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NHL launches digitally enhanced dasherboard signage

October 5, 2022

The NHL has partnered with Supponor to use digitally enhanced dasherboards on digital signage at its games, according to a nhl.com press release.

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Poll finds OOH on rise as travel rises, OAAA reports

September 30, 2022

The Out of Home Advertising Association of America announced that nearly 60% of Americans plan to travel this holiday season, with airplanes and personal…

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Germany reduces restrictions on digital signage, DOOH

September 30, 2022

A month after the restrictions began, Germany has reduced strictures on digital signage and DOOH displays, according to a report from avinteractive.com. As…

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Quotient spearheads new DOOH data solution

September 29, 2022

Quotient, a digital promotions and media company, has added promotions to its omnichannel measurement toolkit, according to a press release.

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PMD Media rebrands as WNDW

September 28, 2022

PMD Media, a hyper-local OOH advertising company, has rebranded as WNDW, according to a press release.

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Volta celebrates, promotes shift to EV with DOOH campaign

September 23, 2022

Volta Charging, an EV charging and media company, has launched a "Charging For All" campaign just in time for National Drive Electric Week to celebrate and…

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Kim Kardashian launches 3D campaign at Oculus

September 22, 2022

SKKN by Kim, Kim Kardashian's line of beauty products, has partnered with Unibail-Rodamco-Westfield to launch the first ever 3D digital campaign on the 10…

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Hivestack launches US, Latin America division

September 21, 2022

Hivestack has chosen Hector Gonzalez as chief revenue officer for its new U.S. and Latin America division as part of a new organization reorganization…

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