PumpTop TV to promote Gary Vaynerchuk book on gas station DOOH screens

October 13, 2009

PumpTop TV has teamed up with online marketer Gary Vaynerchuk to provide its 12 million monthly viewers with original tips and content from Gary's new book…

DOOH consultancy Imperative Group extends services to North America

Bill Collins, Laura Davis-Taylor and Michael Mascioni have been appointed as U.S.-based practitioners.  

Digital outdoor advertising a bright spot in struggling advertising industry

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New technologies and global DOOH growth also indicate positive future for digital billboards.    

Adspace launches 'Trend Alert' messages on mall DOOH screens

October 6, 2009

Mall shoppers will now be exposed to messages about the latest fashion trends in a malls equipped with Adspace's Digital Mall Network. "Trend Alert" is a newly…