DOOH Advertising News & Media
PSAcasting.org brings Haiti relief Ad Council messages to digital signage
January 28, 2010
The Advertising Council, the nation's leading producer of public service advertising campaigns, and The MediaTile Company, a provider of cellular digital…
read nowNielsen study: DOOH increases revenue at the point of sale
January 27, 2010
According to a new consumer survey by the Nielsen research firm on "Awareness and Effectiveness of Digital Display Screens Installed In Grocery Stores,…
read nowEffective Content for Digital Out-of-Home Advertising
January 27, 2010
When it comes to effective digital out-of-home advertising, what's on the screen matters as much or more than the screen itself.
read nowIndoorDIRECT DOOH network gets social via LocaModa
January 25, 2010
IndoorDIRECT, creators of Restaurant Entertainment Network, today announced that they are licensing LocaModa's place-based social media platform. …
read nowiPOWOW! to use DOOH screens to prompt college student surveys
January 21, 2010
iPOWOW!, a developer and service provider of market research tools for gathering viewer opinion through online video, has struck a partnership with Digital…
read nowThe Marketplace Station to bring 30 retailers on one interactive DOOH network
January 21, 2010
Planet-Tek Systems has announced plans to expand The Marketplace Station, its in-store digital signage program, into 30 natural health retailers across Canada…
read nowNever.no joins forces with Cyprus-based DOOH provider Eyecatching Media
January 18, 2010
Never.no has announced a partnership with Eyecatching Media Ltd., a Cyprus-based provider of digital out-of-home (DOOH) services including digital signage for…
read nowCNW news added Captivate Network DOOH content
January 18, 2010
News releases and photos distributed across CNW's newswire will now be added as featured content on Captivate Network, a media network with 9,000-plus digital…
read nowSamsung , Popstar Networks to collaborate on digital signage interactive networks
January 17, 2010
Samsung and Popstar Networks announced today that they will begin to closely collaborate on future interactive digital signage media networks. "We have been…
read nowDa-Lite introduces Holo Screen for digital signage use
January 14, 2010
Hometoys.com reports that Da-Lite Screen Company has introduced the new Holo Screen for large format digital signage applications. Engineered and designed to…
read nowJames Ellis moves from CBS Outdoor to AtmAd in the U.K.
January 13, 2010
Cashpoint media owner atmAd has appointed James Ellis from CBS Outdoor to the position of account director of national sales to support the growth of atmAd's…
read nowAMI Entertainment Network partners connects with DOOH advertisers via rVue
January 12, 2010
AMI Entertainment Network Inc. has announced it has joined with rVue to provide advertisers and ad agencies with enhanced media planning tools for AMI's…
read nowDISE digital signage platform supports never.no mobile interactivity option
January 11, 2010
Never.no, a provider of the technology that enables people to use their mobile phones to interact with a video display, today announced a partnership with the…
read nowDigicom appointed by Simply Media, Tony & Guy for DOOH ad sales
January 7, 2010
Digicom announced this week that it has been appointed by Simply Media and Tony & Guy to sell advertising on both their networks of digital out-of-home…
read nowMediaLife forecast: Out-of-home in 2010
January 6, 2010
In 2009 the out-of-home industry suffered right along with other media during this recession, says MediaLife. The recovery may not begin in earnest until the…
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5 digital signage execs to watch in 2010
by Bill Yackey
These ambitious change agents look to have a big impact in the next year.
read nowVeriFone acquires in-taxi digital media sales business from Clear Channel Outdoor
January 3, 2010
VeriFone today announced that it has acquired the Clear Channel Taxi Media business from Clear Channel Outdoor. The acquisition is not expected to be material…
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Digital signage: The top 10 trends for 2010, Part 1
by Keith Kelsen — chairman, 5th Screen Digital
The next year will focus on content, measurement and experience as the industry continues to grow.
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