Digital Signage Masters Series set to drop the puck in Toronto

by Christopher Hall

The inaugural edition of the Digital Signage Masters Series, a new educational program focused on DOOH best-practices, is set to focus on Toronto's Air Canada…

Scala DS powers marketing efforts for Polish banking co-ops

July 18, 2010

Sopot, Poland — Scala's digital signage solution has been chosen to power a dedicated digital signage system deployed by three Polish banking co-ops.

New light shed on DPAA initiatives

Bill Yackey talks to the Digital Place-based Advertising Association about the agency's plans, which include naming a new president by week's end.

San Diego Sports Arena gets digital signage facelift

July 15, 2010

Allure Global Solutions Inc. recently announced that it has completed a new digital signage deployment for the San Diego Sports Arena.

Digital signage sector still looking for Daddy Warbucks

by

The digital signage industry is suffering from a "chicken and egg" problem that has kept it from cementing a leading position in the mind of venture…

BroadSign integrates ds software with rVue's demand-side ad platform

July 14, 2010

Digital signage software provider BroadSign International Inc. announced today the Open API integration of its software with rVue Inc.'s demand-side platform…

Digital signage license plates coming soon?

July 13, 2010

According to mediabuyerplanner.com, the California sate legislature is considering digital signage license plates.

Cinema Scene Marketing extends digital signage partnership with Popstar Networks

July 12, 2010

In-lobby media and promotions provider Cinema Scene Marketing today announced that it is extending its strategic partnership with Popstar Networks to provide…

The eBay of digital signage?

by Christopher Hall

Software-as-a-service provider Real Digital Media has integrated its NEOCAST platform with rVue's media planning platform, creating what one executive calls…

LG working with Specialized Software Services on interactive digital signage in UAE, Saudi Arabia, Egypt

July 12, 2010

Dubai, United Arab Emirates -Consumer electronics giant LG has partnered with Specialized Software Services (SSS), a Scala-Certified Partner, to deploy…

Cisco Digital Signs providing in-mall adverts for Bucharest shopping center

July 11, 2010

Bucharest, Romania — Cisco today announced the deployment of its Digital Signs at the Unirea Shopping Center, one of the largest retail complexes in the city.

Mobile, DOOH and social media combine for Diesel campaign in Denmark

July 8, 2010

Interactive technology provider never.no recently announced it had joined forces with systems integrator Comtech Experience A/S to power an edgy and innovative…

First Burger King franchisee deploys Daktronics digital signage

July 1, 2010

Daktronics Inc. has announced that the first Burger King franchisee has utilized the company's Visiconn digital reader board management solution.

Ad firm Show+Tell produces comprehensive DS solution for NYC newsstands

June 30, 2010

Show+Tell, an ad agency that has been among the first to embrace digital place-based media, recently announced the details of a comprehensive digital signage…

PRN, VH1 partnering for retail digital signage

June 30, 2010

Premier Retail Networks Inc. and VH1 recently announced a new agreement to present music, pop culture entertainment content and tune-in messaging on PRN's TV…

Danish movie theater chain now showing Scala

June 29, 2010

Danish movie theater chain Nordisk Film Biografer announced today that it has updated its digital signage network using Scala software with the help of Scala…

GoGo Cast Inc. to provide digital signage to Tedeschi Food Shops

June 21, 2010

GoGo Cast Inc., a provider of dynamic digital-out-of-home (DOOH) media networks, has announced an in-store collaboration with Tedeschi Food Shops Inc., for…

Elo TouchSystems launches new interactive signage line

June 20, 2010

Elo TouchSystems, a Tyco Electronics business, announced today that it has launched a new line of interactive digital signage (IDS) touch systems designed to…

DOOH barely registers in digital media spending study

June 17, 2010

A recent study from digital marketing agency Razorfish indicates that the breakdown of media spending in the digital realm continues to follow along mainly…

JCDecaux tops 6,000 screen mark

June 17, 2010

According to OOH-tv.com, the managing director of JCDecaux said at the Digital Signage Expo in Essen, Germany, that the company has topped the 6,000 screen…