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DOOH Advertising News & Media

Watchfire Signs deploys 7,000 square foot digital billboard in Puerto Rico

February 18, 2019

Watchfire Signs partnered with Bmedia Group to deploy a 7,000-square-foot digital billboard in Guaynabo, Puerto Rico, just prior to the Centro Internacional de…

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BrightSign integrates media players with Adomni for DOOH buying

February 6, 2019

BrightSign Llc. said it media players now support Adomni, a marketplace for digital-out-of-home advertising. End users can now allow advertisers to share their…

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Vistar Media launches third party measurement suite for DOOH

February 4, 2019

Vistar Media has launched its third party measurement suite, which provides key offerings from foot traffic measurement specialists such as MFour, PlaceIQ and…

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Outdoor digital signage goes green in 2019

Trends in outdoor digital signage aren't only driven by consumerism and experience. Environmental concerns are also having an impact.

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Formetco installs LED displays 430 feet above ground

January 23, 2019

Formetco, an outdoor advertising manufacturer, has partnered with Georgia's Own Credit Union and DeNyse Companies to deploy two digital building-top signs in…

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Rouge Media adds more than 1,000 colleges to media network

January 16, 2019

Rouge Media has added more than 1,000 colleges to its media network. The company offers the colleges a variety of media solutions such as digital videos and…

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Digital Signage Future Trends report delivers insights for 2019

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The 2019 Digital Signage Future Trends Report delivers key market insights to help end users and vendors alike get a sense of where the market is headed in…

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Chive Media Group launches Atmosphere streaming service

January 2, 2019

Chive Media Group, a digital media and DOOH company, has launched its streaming portal Atmosphere. This portal comes with five family friendly channels for…

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IDOOH International partners with Abercairn Digital for in-vehicle displays in Nigeria

January 2, 2019

IDOOH International has partnered with Abercairn Digital to deploy 1,000 in-vehicle displays in Lagos, Nigeria. These 10-inch displays will offer news…

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McDonald's, Coca-Cola claim top spots for top digital signage articles of 2018

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage technology is always advancing, but like any technology, its future success builds on past lessons. Last year's articles covered key lessons…

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Top 6 news stories of 2018

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

In just a few days, we will enter the final year of the 2010s. To celebrate the start of 2019, we will look back at the top stories of 2018, starting with the…

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Billups selects Nicholas Wotten as SVP of marketing

December 21, 2018

Billups, an OOH advertising company, has selected Nicholas Wotten to serve as senior vice president of marketing. Wotten will help launch Billup's technology…

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Amobee, Place Exchange launch OOH programmatic marketplace

December 20, 2018

Amobee, a digital marketing technology company, has partnered with Place Exchange to launch a programmatic marketplace for OOH media. Customers can bid for…

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JCDecaux launches advertising platform at Changi Airport

December 12, 2018

JCDecaux Singapore, a subsidiary of outdoor advertiser JCDecaux, has launched its Digital Duty-Free Totem advertising platform at Changi Airport. It consists…

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Adelphic expands DOOH inventory

December 12, 2018

Adelphic, a self-service platform for cross-channel programmatic advertising, has integrated digital-out-of-home inventory from Rubicon Project's private…

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eyefactive at ISE 2019 in Amsterdam

Innovative shopping experience of the future: At this year's ISE, eyefactive present interactive technology and products for use at point of sale.

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OOH revenue up by 3.8 percent

December 7, 2018

OOH advertising revenue rose by 3.8 percent in the third quarter of 2018, compared to 2017, and DOOH accounted for 28 percent of total OOH spending, according…

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Gate Reality to unveil 3-D AR mural

December 6, 2018

Gate Reality, a virtual realities production house, has teamed up with Allover Media, an experiential advertising agency, to launch Augmented Shoreditch, an…

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PerceptIn announces intelligent advertising vehicle for DOOH

December 4, 2018

PerceptIn has launched its DragonFly Intelligent Advertising Vehicle, which uses robotics, displays and interactive technology to engage with customers. It…

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5 Ways to Keep The Personal Touch in Real Estate Using Digital Signage

by Egor Belenkov — CEO, Kitcast

Renters and homeowners love to work with client-centric agencies. The real estate digital signage is your best bet in making your messages look personal and…

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