Sigmoid, MobileFuse partner to increase DOOH services

February 8, 2022

Sigmoid, a data engineering and artificial intelligence solutions firm, has made public — after almost three years — the company's partnership with MobileFuse…

Online vs. DOOH advertising: Knowing differences can lead to success

There are some differences between online advertising and DOOH and some of them are big. But thankfully, there are also similarities. Truly understanding the…

SNA Displays building 50-foot high video wall in downtown LA

February 2, 2022

LED display manufacturer SNA Displays has begun installation work on a large LED project for the dual-branded Moxy and AC Hotel Los Angeles Downtown…

TriplePlay lights up Climate Pledge Arena with digital signage rollout

February 2, 2022

The Seattle Kraken, the NHL's newest franchise, have moved into its redeveloped $1.15 billion home, Climate Pledge Arena, which features 28,175 square feet of…

Daktronics outfits University of Delaware scoreboards

February 2, 2022

The University of Delaware is partnering with athletic scoreboard and display company Daktronics to design, manufacture and install nearly 3,000 square feet of…

Visual Art takes over Ocean MediaTech, expands European market

February 1, 2022

Visual Art, a digital communication company based in Sweden, has taken over the operations of Ocean MediaTech, a digital signage producer, according to a…

Epson providing naming rights to LPGA qualifying tour

February 1, 2022

The LPGA Tour and Epson America, a signage technology company, have entered a five-year agreement with Epson serving as title sponsor and providing naming…

Keys to rolling out your digital signage project

by Kevin Damask — Editor, Digital Signage Today

There are several key factors to consider before implement a digital signage rollout. This is the focus of a free, one-hour webinar hosted by Digital Signage…

Intersection helps HBO Max take over L.A. rail station

January 28, 2022

To make a splash in its new headquarters at the Ivy Station Complex, media content provider HBO Max created an exclusive, long-term takeover of Culver City…

How digital out-of-home can meet the data privacy moment

Let's explore why data privacy changes are positive for advertising, how they specifically affect DOOH, and the changes DOOH advertisers do need to make to…

OOH Capital nets contracts with 3 international partners

January 25, 2022

OOH Capital, an out-of-home advisory company and consultancy, has extended its global reach with three new partners covering Asia, the U.S. and Benelux…

Audio out-of-home spending surging in retail

We're seeing a significant focus on programmatic Audio Out-Of-Home ad spending within the retail space. Brands, agencies and retailers are capitalizing on the…

Action Media signs Vendo as national sales rep in Canada

January 17, 2022

Vendo Media, an OOH promotional company serving parts of Canada, will serve as the national sales representative for Action Media's Outdoor Digital assets…

Grocery TV adds 4,000 POS displays

January 14, 2022

Grocery TV, a digital advertising network, has added 4,000 point-of-sale displays to its network by partnering with retail wholesaler Wakefern Food…

Intersection hires Vince Amalfi as VP of national sales

January 13, 2022

Vince Amalfi has been hired by Intersection, an out-of-home media and technology company, as the VP of national sales, according to a company press release.

National CineMedia raises $50M through revolving credit agreement

January 12, 2022

National CineMedia, Inc., the managing member and owner of 48.3% of National CineMedia, LLC, has entered into a revolving credit facility providing for $5…

How to get the most out of digital roadside signage

by Derek DeWitt — Communications Specialist, Visix, Inc.

Sure, you’ve got an eye-catching image to draw people’s attention to your billboard or other signage as they drive by, but the information you want to share…

College basketball's Boeheim brothers featured on digital billboards

January 11, 2022

Media company Park Outdoor Advertising is using a Daktronics' digital billboard and teaming up with college basketball standouts Jimmy and Buddy Boeheim to…

University of Richmond lights up athletics with Daktronics scoreboard

January 10, 2022

Daktronics, an LED display manufacturer, has partnered with the University of Richmond to design, manufacture and install an LED video display at E. Claiborne…

We've Been Retail-Ready. Now, and the Future

With COVID-19 variants sprouting throughout the globe, Retail, QSR, and other segments that share similar dynamics are refining their approaches to make a more…