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DOOH Advertising News & Media

Daktronics LED display keeps UNC-Pembroke students engaged, informed

December 14, 2021

Daktronics, provider of large LED displays, billboards and scoreboards, has designed, manufactured and installed a new narrow pixel pitch LED display inside…

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Out-of-Home ad revenue up 38% in Q3

December 9, 2021

Out of home advertising revenue increased 38% in the third quarter of 2021 compared to the previous year, accounting for $1.75 billion, based on figures…

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Infuse Digital hires Jake Indyk as VP

December 7, 2021

Infuse Digital, a provider of digital display assets and advertising for commercial real estate, has tapped Jake Indyk as company vice president.

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Employers turn to OOH to battle 'Great Resignation'

by Kevin Damask — Editor, Digital Signage Today

Employers are banking on the power of OOH to help fill positions in the wake of the “Great Resignation.” Lauren Sak, senior marketing director at Intersection…

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Inmediacenter, Vistar partner to bring DOOH to retailers in France

December 3, 2021

Imediacenter, a digital in-store advertising network in France, has partnered with Vistar Media to provide programmatic technology to retail clients, according…

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Redbox deploys digital video signage to promote studio releases

December 3, 2021

Redbox has deployed digital video signage on the top of over 2,000 kiosks across the U.S., with nearly 4,000 expected total installations, according to a press…

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DOOH brings holiday 'experiences' as retailers look to rebound

by Kevin Damask — Editor, Digital Signage Today

After a difficult 2020 holiday season, the retail industry is expected to rebound this year. To entice shoppers back to stores, retailers are transforming…

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Ineo digital advertising raises sales by 61%

November 30, 2021

Ineo Tech Corp., developer of the INEO Media Network, a digital advertising and analytics solution for retailers, increased sales by 61%, based on reports from…

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Hivestack, Stingray launch AOOH campaign in Canada

November 30, 2021

Hivestack, a programmatic DOOH ad tech company, has launched a digital audio out-of-home partnership with Stingray, a music, media, and technology provider…

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SNA Displays lights up Manhattan with large LED display

November 29, 2021

A large LED display in Midtown Manhattan, built by SNA Displays, was recently activated on the northeast corner of 42nd Street and 8th Avenue for E Walk…

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Uber DOOH expands ad reach with Place Exchange partnership

November 24, 2021

Place Exchange, a supply-side platform company for programmatic OOH media, has partnered with Uber OOH, Uber's DOOH cartop advertising network, according to a…

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Competitors turn allies: Inside the Reflect, Creative Realities merger

by Kevin Damask — Editor, Digital Signage Today

The merger of two heavy hitters in the digital signage industry made headlines last week and sparked a few questions, most notably, why now?

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Sharp NEC's Active Scene display comes to XOGO media players

November 23, 2021

Sharp NEC Display Solutions, a projector and display producer, has made ActiveScene, an AV solution that transforms glass walls into digital signage, available…

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E Ink, TPV display targets retail, transportation markets

November 23, 2021

E Ink, a producer of digital paper technology, has partnered with TPV Technology, a manufacturer of PC monitors and LCD TVs, to develop a 25.3-inch E Ink…

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Harris, OAAA poll: Younger audiences embrace OOH ads

November 22, 2021

Out of Home advertising, in combination with social media, is a powerful vehicle for reaching younger generations, according to a consumer survey conducted by…

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Wow Media promotes 'Ghostbusters Afterlife' at classic LA donut shop

November 22, 2021

Digital signage company Wow Media has added Randy's Donuts to Wow's 22 outdoor full-motion billboards in the city of Inglewood, a growing sports and…

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Fastsigns hits $600M in network sales

November 19, 2021

Fastsigns International, Inc., franchisor of Fastsigns, a sign, graphics and visual communications franchise, has hit the $600 million mark in network sales…

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AdQuick.com introduces OOH media planning toolkit

November 18, 2021

AdQuick.com, an OOH advertising marketplace, has released an OOH media planning tool to help marketers execute their promotional campaigns, according to a…

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Edison Interactive, Atmosphere hit golf courses with streaming TV

November 18, 2021

Edison Interactive, an OOH content management system for connected screens in golf carts, rental vehicles, hotel rooms and more, is partnering with Atmosphere…

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Adomni reports record growth as DOOH enjoys post-pandemic boom

November 18, 2021

Adomni, a programmatic DOOH advertising planning and buying platform, has reported significant growth in the U.S. with ad revenues up over 1,200% and has…

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