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DOOH Advertising News & Media

LG, Broadsign partner on SoC solution

February 10, 2023

LG Business Solutions USA, a display solutions provider arm of LG, and OOH advertising tech firm Broadsign have announced collaboration in a solution that…

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IPG reports caution on 2023 trends

February 10, 2023

IPG, an international marketing firm, is cautious in its 2023 predictions, in part citing slowed organic growth in December 2022, according to a report in…

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How location data turns OOH into performance digital channel

by Geoff Michener — CEO & Co-Founder, dataplor

Out-of-home advertising is undergoing a massive shift as it adopts digital capabilities, morphing into the channel many now recognize as digital out of home…

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Blue Billboard Maximises DOOH Advertising Potential with Xibo

“Xibo has helped us achieve our network growth targets and drive more revenue through programmatic integrations.” Blue Billboard

Presented by Xibo Signage

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Volta announces Ad Net Zero partnership

February 8, 2023

Volta, an electric charging station and media company, has announced it will join as a founding partner in the American chapter of Ad Net Zero, an…

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Aussie startup Lumos rolls out car-top DOOH

February 7, 2023

Australian martech startup Lumos is rolling out car-top DOOH digital signage across Sydney and Melbourne in a move aiming to leverage transportation, mobile…

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$2M DOOH campaign promotes Tampa Bay tourism

February 1, 2023

A $2 million tourism campaign is rolling out across domestic and international markets from Visit Tampa Bay, a not-for-profit corporation that promotes tourism…

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Clear Channel unveils Black History Month campaign

Clear Channel, a North American OOH firm, has unveiled its month-long campaign in commemoration of Black History Month, called "Celebrating Black History…

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Flurry of EMEA partnership announcements includes Broadsign, Woolworths Metro

January 30, 2023

Broadsign names OOH Capital as global strategic advisor Out of Home Capital will serve as a global strategic advisor to OOH tech firm Broadsign as it seeks to…

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Informative Guide to Cloud Safeguards and How to Protect Yourself From Cyber Attacks

Cloud Safeguards protect your digital signage contents from ransomware attacks, unauthorized access, and other data security threats.

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Samsung, BroadSign, Lucit announce software releases

January 26, 2023

Samsung, BroadSign and Lucit have announced a range of software solutions in the weeks leading up to ISE Barcelona, including Samsung's community education…

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OOH future is bright, fueled by programmatic, mobile, metaverse

by Daniel Brown — Editor, Networld Media Group

Anna Bager, president and CEO at the Out of Home Advertising Association of America, joined Digital Signage Today to discuss the current state and upcoming…

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QMS unveils Brisbane's largest external full-motion billboard

January 23, 2023

QMS, an Australia-based DOOH firm, has unveiled a full-motion external digital billboard located at Brisbane entertainment and retail district The Mall, which…

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"It's just a world of possibilities out there" — the future of digital signage is bright

by Daniel Brown — Editor, Networld Media Group

Zuzana Yalcin joined Digital Signage Today via Zoom to discuss digital signage and its intersection with marketing, technology and values, offering a holistic…

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Shell to acquire Volta for $169M

January 20, 2023

Shell USA Inc. has agreed to acquire 100% of the outstanding shares of Class A common stock of Volta Inc., an electric vehicle charging and advertising…

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CAYIN poster App Makes Professional Content Creation Easy

CAYIN Technology's new star product, CAYIN poster App, simplifies the process of creating on-brand and professional content and designs.

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Kevani expands LA footprint with Fig Spectacular

January 19, 2023

Kevani, a Los Angeles-based DOOH firm, has expanded its L.A. footprint by gaining full advertising sales rights at a DOOH installation at Figuerosa Street and…

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Want global growth? Use the human touch!

by Daniel Brown — Editor, Networld Media Group

Zuzana Yalcin joined Digital Signage Today via Zoom to discuss digital signage and its intersection with marketing, technology and values, offering a holistic…

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Detroit Tigers, Red Wings announce Toshiba partnership

January 17, 2023

The Detroit Tigers and the Detroit Red Wings have announced their partnership with Toshiba as a technology provider of choice, according to a press release.

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Hard Rock Hotel & Casino unveils LED in Oklahoma

January 17, 2023

Hard Rock Hotel & Casino Tulsa has unveiled an outdoor, double-sided Daktronics LED screen adjacent to Interstate 44 near Tulsa, Oklahoma, which the firm…

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