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DOOH Advertising News & Media

2023 OOH global revenue to surpass $40B

July 31, 2023

Tom Goddard, President, World Out of Home Organization. Image provided by WOO. OOH global revenue has surpassed $40 billion, according to the World…

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Kevel announces OpenRTB Protocol for retail media

July 27, 2023

Kevel, a platform monetization solutions firm, has announced the formation of an industry working group to establish an OpenRTB Protocol for Retail Media…

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Clear Channel Outdoor secures 10-year Austin Airport deal

July 27, 2023

Clear Channel Outdoor, an outdoor media and advertising firm, has announced that it has secured a ten year deal with the City of Austin to oversee advertising…

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Vistar Media debuts 'Nearest Location' for DOOH advertising

July 25, 2023

Vistar Media, a media and advertising technology firm, has announced the launch of its "Nearest Location" feature for advertisers, allowing brick and mortar…

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QMS announces Sydney DOOH network expansion

July 24, 2023

QMS, a digital OOH advertising network based in Australia, has announced its expansion in the City of Sydney, including plans for 18 new kiosks in the Central…

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AI Digital, Sightly partner in programmatic advertising solutions

July 19, 2023

AI Digital, an artificial intelligence and software technology firm specializing in programmatic advertising solutions, has partnered with Sightly, a marketing…

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QMS lays groundwork for DOOH during FIFA Women's World Cup debut on Thursday

July 18, 2023

QMS, an out-of-home media and advertising firm based in the Australia/ New Zealand market, has laid the groundwork for a DOOH push during the FIFA Women's…

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Exclusive: De-mystifying Gen Z with data — E.J. Kritz introduces breakthrough study

by Daniel Brown — Editor, Networld Media Group

Other than "AI," perhaps no term dominates discussions in business and technology as much as "Gen Z;" from hype cycles heralding the largest consumer group in…

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From bleeding edge to cutting edge: how Seneca brings collaborative solutions to digital signage

by Daniel Brown — Editor, Networld Media Group

Representatives from Seneca (an Arrow company) joined Digital Signage Today Editor Daniel Brown in Orlando for an in-person demonstration of solutions and the…

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Redbox machine video screens to feature TikTok content, brand advertising

July 12, 2023

Redbox DVD rental machines will be offering TikTok video content and brand advertising under a partnership with the social media giant, according to a press…

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Nanolumens sets sights on airport expansion

July 12, 2023

Nanolumens, an Atlanta, Georgia-based digital signage firm with a specialty in dvLED products, has announced its bid to expand into airports with a set of…

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Grupo IMU, Hivestack partner in Mexico DOOH

July 12, 2023

Grupo IMU, a Mexico-based out of home advertising firm, has announced Hivestack as its first supply side platform this morning as IMU enters the programmatic…

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Clear Channel Outdoor announces DCR integrations, partnerships

July 11, 2023

Clear Channel Outdoor, an out of home media firm, has announced the integration of its CCO RADAR data platform with Data Clean Room (DCR) applications and…

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Place Exchange, Basis partner in DOOH tech

July 11, 2023

Basis, a business technology firm, has partnered with Place Exchange, a programmatic DOOH advertising platform, including integration between the firms…

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Vistar Media teams up with Basis Technologies for DOOH tech

July 11, 2023

Vistar Media, a global programmatic DOOH advertising platform, has partnered with Basis Technologies, a business software firm, to develop software solutions…

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QMS announces CTO pick John Purcell

July 11, 2023

John Purcell announced as CTO at QMS. Image provided by QMS. Out-of-home media firm QMS has announced its CTO pick today as John Purcell, effective…

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CE Labs CE420 Press Relase

Introducing the new CE420, our newest media hardware device, beginning a new generation of media players.

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LA DOOH firm Kevani announces Baltimore expansion

July 10, 2023

Los Angeles-based out-[of-home advertising media firm Kevani has announced its expansion into the Baltimore advertising space with its acquisition of the…

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Las Vegas venue The Sphere launches bid for world's biggest LED

Las Vegas has unveiled a change to its skyline with the launch of the exterior DOOH functionality of recently constructed venue The Sphere on the evening of…

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Visit Tampa Bay unveils summer tourism campaign

July 6, 2023

Visit Tampa Bay has partnered with FKQ Advertising + Marketing (the agency of record for Visit Tampa Bay) in rolling out its summer tourism campaign, according…

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