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DOOH Advertising News & Media

PRN signs CheckoutTV agreement with Associated Food Stores

February 1, 2010

Premier Retail Networks Inc. (PRN), a provider of digital out-of-home media solutions, and Associated Food Stores, Inc., a grocery wholesaler headquartered in…

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Mommentum Health Network aggressively grows DOOH footprint in Canada

January 31, 2010

The Mommentum Health Network, a well-established Canadian place-based health media company, has started an aggressive expansion program that will see its…

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USA Today features a second digital signage supplement

by Bill Yackey

January 28, 2010

USA Today has again featured a special pull-out section on digital signage and digital out-of-home in today's edition. The section will only be found in major…

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PSAcasting.org brings Haiti relief Ad Council messages to digital signage

January 28, 2010

The Advertising Council, the nation's leading producer of public service advertising campaigns, and The MediaTile Company, a provider of cellular digital…

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Nielsen study: DOOH increases revenue at the point of sale

January 27, 2010

According to a new consumer survey by the Nielsen research firm on "Awareness and Effectiveness of Digital Display Screens Installed In Grocery Stores,…

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Effective Content for Digital Out-of-Home Advertising

January 27, 2010

When it comes to effective digital out-of-home advertising, what's on the screen matters as much or more than the screen itself.

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IndoorDIRECT DOOH network gets social via LocaModa

January 25, 2010

IndoorDIRECT, creators of Restaurant Entertainment Network, today announced that they are licensing LocaModa's place-based social media platform. …

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iPOWOW! to use DOOH screens to prompt college student surveys

January 21, 2010

iPOWOW!, a developer and service provider of market research tools for gathering viewer opinion through online video, has struck a partnership with Digital…

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The Marketplace Station to bring 30 retailers on one interactive DOOH network

January 21, 2010

Planet-Tek Systems has announced plans to expand The Marketplace Station, its in-store digital signage program, into 30 natural health retailers across Canada…

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Never.no joins forces with Cyprus-based DOOH provider Eyecatching Media

January 18, 2010

Never.no has announced a partnership with Eyecatching Media Ltd., a Cyprus-based provider of digital out-of-home (DOOH) services including digital signage for…

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CNW news added Captivate Network DOOH content

January 18, 2010

News releases and photos distributed across CNW's newswire will now be added as featured content on Captivate Network, a media network with 9,000-plus digital…

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Samsung , Popstar Networks to collaborate on digital signage interactive networks

January 17, 2010

Samsung and Popstar Networks announced today that they will begin to closely collaborate on future interactive digital signage media networks. "We have been…

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Da-Lite introduces Holo Screen for digital signage use

January 14, 2010

Hometoys.com reports that Da-Lite Screen Company has introduced the new Holo Screen for large format digital signage applications. Engineered and designed to…

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James Ellis moves from CBS Outdoor to AtmAd in the U.K.

January 13, 2010

Cashpoint media owner atmAd has appointed James Ellis from CBS Outdoor to the position of account director of national sales to support the growth of atmAd's…

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AMI Entertainment Network partners connects with DOOH advertisers via rVue

January 12, 2010

AMI Entertainment Network Inc. has announced it has joined with rVue to provide advertisers and ad agencies with enhanced media planning tools for AMI's…

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DISE digital signage platform supports never.no mobile interactivity option

January 11, 2010

Never.no, a provider of the technology that enables people to use their mobile phones to interact with a video display, today announced a partnership with the…

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Digicom appointed by Simply Media, Tony & Guy for DOOH ad sales

January 7, 2010

Digicom announced this week that it has been appointed by Simply Media and Tony & Guy to sell advertising on both their networks of digital out-of-home…

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MediaLife forecast: Out-of-home in 2010

January 6, 2010

In 2009 the out-of-home industry suffered right along with other media during this recession, says MediaLife. The recovery may not begin in earnest until the…

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