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Advertising News & Media

National digital signage campaign launches to promote Child Rescue Alert initiative in the UK

February 17, 2016

A nationwide digital out-of-home campaign featuring TV personality Stephen Fry has launched this week across the U.K., aimed at promoting awareness of and…

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Captivate adds baker's dozen to Canadian digital signage network

February 17, 2016

Captivate, the North American location-based video media network, announced today that 13 additional office buildings have agreed to join its network in Canada.

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Minneapolis suburb considering revenue-generating digital billboard

February 16, 2016

City officials in Osseo, Minnesota, are looking into raising money by deploying a digital billboard on public land – but some residents are pushing back…

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Provision expands 3D retail kiosk presence

February 16, 2016

The company has expanded its retail kiosk offering to major U.S. markets including Los Angeles, Philadelphia and Detroit. These kiosks allow brands to offer 3D…

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8 near-future trends set to change out-of-home advertising

The out-of-home industry is set to evolve more rapidly as mobile convergence, developments in digital platforms and data sources are changing perceptions of…

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Lithuanian postal service buys into digital signage

February 15, 2016

Signagelive and its channel partner Hansab UAB have been selected by Lithuania's postal network of financial services, PayPost, to provide a countrywide…

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Meet Minneapolis welcomes visitors with digital signage

February 15, 2016

The Meet Minneapolis convention and visitors association has deployed digital signage from Daktronics to its new Minneapolis Visitor Information center in…

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Valentine's Day video proposals delivered to your door with digital signage

by Christopher Hall — w, t

Groupon is offering a special deal this Valentine's Day: Propose to your sweetie on giant LED board delivered right to your door.

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Delivering creativity at scale in a digital out-of-home world

The global digital out-of-home market is at a crossroads. The inventory is there, and its scale and ubiquity in cities around the world make it a valuable and…

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UK's Primesight switching DOOH assets to BroadSign

February 4, 2016

Primesight is converting its portfolio of digital displays to the BroadSign International LLC software platform as part of its ongoing drive to offer clients a…

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Property management firm invests in digital signage

February 3, 2016

Leasing agency Kings Lettings has turned to digital signage to make a big impact at its new London office located in Shepherds Bush, according to an…

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Using digital to its potential wins customers over and over again

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

One-size-fits-all messaging simply doesn't work anymore. How can digital billboards and digital signage increase consumer loyalty as well as advertisers…

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JCDecaux launching London-based 'JCDecaux Dynamic' to advance digital out-of-home efforts

January 29, 2016

Worldwide outdoor advertising firm JCDecaux SA recently announced it is launching a London-based digital signage creative hub, 'JCDecaux Dynamic,' with the…

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Canadian OOH firm goes Scala

January 28, 2016

Out-of-home advertising firm Cieslok Media has switched to the Scala digital signage platform to manage its large-format digital billboards across Canada…

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Peoplecount tests real-time Wi-Fi location analytics for digital signage metrics

January 27, 2016

Audience metrics firm Peoplecount has announced a new turnkey solution for measuring real-time location analytics such as foot traffic, dwell time, return…

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Residual Revenue with Network Services

As the number of resellers serving the market increases, many are realizing that simply selling digital signage isn’t enough to remain competitive. As a…

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Digital signage taking Twitter and the Australian Open to the streets

January 25, 2016

Outdoor media provider APN Outdoor has announced a strategic partnership with Twitter Australia that will see live tweets from the Australian Open tennis…

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European Sign Expo announces featured content program

January 25, 2016

European Sign Expo organizers have announced the program of featured content for sign-makers and signage buyers, including plenty of digital signage content.

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Digital signage and on-hold messaging platform continues expansion

January 22, 2016

The Riverside Company announced it has completed the third and fourth add-ons to its Spectrio platform of on-hold messaging and digital signage managed…

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In-store Costco TV Network going 4K

January 14, 2016

PRN, a STRATACACHE company and provider of in-store shopper engagement solutions, today announced the deployment of 4K technology to the in-warehouse Costco TV…

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