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Advertising News & Media

XtrackTV digital signage network inks content partnership with Sky News

February 29, 2016

Australian and New Zealander outdoor advertising firm APN Outdoor has announced further development of its cross-train-platform, full-motion and audio-enabled…

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Cincinnati digital billboards honoring 'Heart Heroes'

February 26, 2016

Digital billboards are getting heart healthy in February, thanks to a social media effort that finds Lamar Advertising Co. partnering with the Cincinnati…

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Mississippi outlet mall driving traffic with digital signage

February 26, 2016

The Tanger Outlets outlet shopping mall in Southaven, Mississippi, has deployed a new marquee sign featuring a 20-foot by 40-foot, high-resolution full-color…

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Making the customer experience interactive

by Digital Signage Today

Creating an interactive customer experience doesn't just benefit brands, retailers, restaurants, etc. by appealing to shoppers, it also provides analytics that…

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Golf cart digital signage company forms strategic alliance with cloud-based ad service

February 23, 2016

Digital Caddies Inc., provider of on-course technology services and content to golfers, announced that it has entered into a strategic alliance with Snapp…

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Hyperlocal targeting firm partners with OOH advertiser for location-based digital display advertising

February 23, 2016

Dynamic marketing company Crimtan announced it has signed a multiyear partnership deal with out-of-home advertising company Primesight to provide its clients…

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Intersection tabs former AmEx president as president and CEO

February 18, 2016

Intersection, the firm transforming payphones into Wi-Fi and digital out-of-home ad kiosks in New York City, has tabbed the Al Kelly, the former president of…

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DOOH management platform integrates with static OOH management solution

February 18, 2016

BroadSign International LLC and Key Systems Out of Home Software Ltd. have announced the integration of their platforms following the announcement of…

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National digital signage campaign launches to promote Child Rescue Alert initiative in the UK

February 17, 2016

A nationwide digital out-of-home campaign featuring TV personality Stephen Fry has launched this week across the U.K., aimed at promoting awareness of and…

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Captivate adds baker's dozen to Canadian digital signage network

February 17, 2016

Captivate, the North American location-based video media network, announced today that 13 additional office buildings have agreed to join its network in Canada.

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Minneapolis suburb considering revenue-generating digital billboard

February 16, 2016

City officials in Osseo, Minnesota, are looking into raising money by deploying a digital billboard on public land – but some residents are pushing back…

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Provision expands 3D retail kiosk presence

February 16, 2016

The company has expanded its retail kiosk offering to major U.S. markets including Los Angeles, Philadelphia and Detroit. These kiosks allow brands to offer 3D…

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8 near-future trends set to change out-of-home advertising

The out-of-home industry is set to evolve more rapidly as mobile convergence, developments in digital platforms and data sources are changing perceptions of…

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Lithuanian postal service buys into digital signage

February 15, 2016

Signagelive and its channel partner Hansab UAB have been selected by Lithuania's postal network of financial services, PayPost, to provide a countrywide…

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Meet Minneapolis welcomes visitors with digital signage

February 15, 2016

The Meet Minneapolis convention and visitors association has deployed digital signage from Daktronics to its new Minneapolis Visitor Information center in…

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Valentine's Day video proposals delivered to your door with digital signage

by Christopher Hall — w, t

Groupon is offering a special deal this Valentine's Day: Propose to your sweetie on giant LED board delivered right to your door.

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Delivering creativity at scale in a digital out-of-home world

The global digital out-of-home market is at a crossroads. The inventory is there, and its scale and ubiquity in cities around the world make it a valuable and…

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UK's Primesight switching DOOH assets to BroadSign

February 4, 2016

Primesight is converting its portfolio of digital displays to the BroadSign International LLC software platform as part of its ongoing drive to offer clients a…

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Property management firm invests in digital signage

February 3, 2016

Leasing agency Kings Lettings has turned to digital signage to make a big impact at its new London office located in Shepherds Bush, according to an…

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Using digital to its potential wins customers over and over again

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

One-size-fits-all messaging simply doesn't work anymore. How can digital billboards and digital signage increase consumer loyalty as well as advertisers…

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