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Advertising News & Media

International pharmacy retailer replaces static content with HD video walls in Lithuania, Estonia

June 1, 2016

BENU Pharmacies, part of the International PHOENIX Group, has implemented a digital signage solution powered by Signagelive as part of a companywide initiative…

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Software platform provider for planning, buying OOH advertising joins DPBAA

June 1, 2016

The Digital Place Based Advertising Association announced that DOmedia LLC, which bills itself as the leading software platform provider for planning and…

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10 things retail leaders will take away from the Interactive Customer Experience Summit

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The Interactive Customer Experience Summit, being held June 1-3 at the Four Seasons Resort and Club Dallas at Las Colinas, is one of the top ICX industry…

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STRATACACHE names EVP of retail media networks

May 27, 2016

STRATACACHE, a provider of digital signage, media distribution and enterprise video acceleration technologies, has named Jeff Griffin as executive vice…

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The intersection of CX and digital signage

Customer experience, or CX, is a catch-all phrase rooted in the business goals of revenue generation. Its intention is to optimize customer acquisition and…

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DOOH inventory direct buying platform launched

May 25, 2016

Campsite Global has launched an automated advertisement purchasing solution specifically designed and adapted for digital out-of-home inventory. This platform…

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Outdoor advertising company completes digitization of London bus shelters

May 24, 2016

Outdoor advertising company JCDecaux has launched its digitization of one of Europe's busiest shopping destinations, Oxford Street in London, with 50 new…

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Australian out-of-home media company installs NanoLumens display in shopping center

May 24, 2016

Oohmedia Ltd., an Australian out-of-home media company, has installed a NanoLumens LED display in one of the busiest shopping centers in Australia, Mirvac's…

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Digital advertising installed in Twin Cities skyway system

May 23, 2016

Outfront Media Inc., an out-of-home media company, has deployed its On Smart Media platform in the Minneapolis and St. Paul skyway systems, according to a…

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How digital can shine a light on independent retailers

In terms of competition, while the bigger chains may have huge budgets set aside for marketing strategies and the implementation of omnichannel experiences…

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Out-of-home advertising up 3.3% in Q1 2016

May 19, 2016

Out-of-home advertising revenue rose 3.3 percent in the first quarter of 2016 compared to the previous year, accounting for $1.64 billion, based on figures…

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Quividi joins Digital Place Based Advertising Association

May 19, 2016

The Digital Place Based Advertising Association has announced that Paris-based Quividi has become its latest member, according to a press release from DPAA.

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Times Square digital billboard tracks trip time

May 19, 2016

JetBlue worked with OutFront Media to install an Android-based digital billboard that shows visitors to Times Square in New York City the time required to…

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SignStix, Toshiba partnership provides retailers with scalable digital engagement solution

May 18, 2016

SignStix has formed a partnership with Toshiba to provide an end-to-end digital engagement solution to the retail and hospitality sectors, according to a press…

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Daktronics brings light to Coca-Cola digital signage for Mets

May 18, 2016

Daktronics of Brookings, South Dakota, partnered with the New York Mets to bring animated content to the new 2,200-square foot, 26-foot-high by 84-foot-wide…

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NanoLumens to integrate Screenfeed real-time content

May 18, 2016

NanoLumens, a designer and manufacturer of indoor and outdoor LED visualization solutions, has entered into a non-exclusive licensing partnership with…

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JCDecaux’s Dynamic launches SmartCONTENT, celebrates Shakespeare

May 17, 2016

JCDecaux, a United Kingdom-based outdoor advertising company, will today launch its SmartCONTENT, a content management system for dynamic delivery of DOOH…

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Huge video wall grabs shoppers' attention at TK Maxx's Munich store

May 17, 2016

Clothing retailer TK Maxx is using a SignStix digital engagement platform to deliver a unique in-store shopping experience at its recently opened flagship…

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FASTSIGNS of Grand Rapids named a 2016 CNBC America’s Star Franchisee

May 17, 2016

Visual graphics provider FASTSIGNS of Grand Rapids, Michigan, was selected by CNBC as Michigan's 2016 Star Franchisee, according to a press release from…

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The Beer Store’s 'Beer Wall' reinvented with dynamic digital signage

May 13, 2016

Cineplex Digital Media, a division of Cineplex Entertainment and a digital signage and digital merchandising provider, has been selected by The Beer Store in…

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