Advertising News & Media
Is Google eyeing digital signage?
by James Bickers — Editor, Networld Alliance
Patent application hints at a "real-world AdWords" program.
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Destination TV to acquire American Broadcast Group
March 11, 2007
FORT LAUDERDALE, Fla. — Destination Television Inc. announced it has entered into a letter of intent to acquire Miami-based American Broadcast Group LLC.
read nowMedia-planning firm adds internal digital signage
March 7, 2007
MONTREAL — X2O Media, provider of digital-signage technology and services, announced that its Xpresenter turnkey digital-signage system is powering the…
read nowMicrosoft applies for patent on personalized signage content
by James Bickers — Editor, Networld Alliance
March 7, 2007
On Feb. 1, Microsoft filed a patent on an "Interactive display device." Search engine giant Google also recently filed a patent application related to digital…
read nowDestination Television to acquire Charter Digital Media
March 6, 2007
FORT LAUDERDALE, Fla. — Destination Television Inc. says it expects to acquire New York-based Charter Digital Media Inc.
read nowBroadway Channel selects Real Digital Media solution
March 6, 2007
SARASOTA, Fla. — The Broadway Channel has selected Real Digital Media's NEOCAST digital-signage solution to manage programming to more than 60 hotels located…
read nowStudy: digital signs in malls drive purchases
March 5, 2007
NEW YORK — Adspace Networks Inc. released data from a mall intercept study that found 17 percent of women and 10 percent of the general mall population made a…
read nowAbsolut launches interactive ad campaign
March 4, 2007
SAN FRANCISCO — Absolut Pears launched a nationwide interactive marketing campaign with Ecast, which operates a touchscreen digital music network in 2,80…
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Fourth Screen Awards honor content innovation
by James Bickers — Editor, Networld Alliance
Content strategy was the primary focus at Las Vegas gathering.
read nowWinners of Fourth Screen Awards announced
March 1, 2007
LAS VEGAS — Juries for the Inaugural "Fourth Screen Awards" announced Gold Winners in four categories as well as a total of 10 Sliver and Bronze winners at the…
read nowMicrosoft ads almost all-digital by 2010
March 1, 2007
Online Media Daily: While it will retain a small portion of its advertising spending in TV and print for "tactical roles," Microsoft said that virtually all of…
read nowSeeSaw partners with Alchemy for content creation
February 28, 2007
LAS VEGAS — SeeSaw Networks announced a partnership with Alchemy to assist media planners using SeeSaw Networks with the creation of content for dynamic…
read nowFocus Media enters online ad business
February 28, 2007
Adotas: Chinese digital signage company Focus Media Holding Ltd. has entered the online advertising business by acquiring Internet ad provider Allyes. Allyes…
read nowNewSight selects Wireless Ronin software
February 28, 2007
MINNEAPOLIS — NewSight Corp. announced it will implement Wireless Ronin Technologies' RoninCast solution as the management software for its new digital…
read nowMobile phones and digital signage
February 26, 2007
Screens leverage portable devices, the Web to add interactivity.
read nowRemote Media completes 1,370-site retail installment
February 26, 2007
ESSEX, United Kingdom — Remote Media has completed a U.K.-wide rollout of a 1,370 site digital screen Network for U.K. National Lottery Operator Camelot Group…
read nowSeeSaw networks announces online ad-buying platform
February 26, 2007
Media Week: Launched a year ago, SeeSaw Networks earlier this month signed its first six "affiliate" companies: Captive Media, Ecast, DVD Play, MJM Sports and…
read nowLaser projector allows 'temporary digital graffiti'
by James Bickers — Editor, Networld Alliance
February 26, 2007
The New York-based Graffiti Research Lab has released the source code for its "L.A.S.E.R. Tag" project, a system that allows an artist with a laptop and…
read nowEnd-user perspectives on software
February 26, 2007
Research shows what companies want from digital signage software.
read nowNeo opens Canadian office, names new VP
February 19, 2007
MONTREAL — The Neo Advertising Group announced it is opening a new office for North American operations in Toronto's financial district. The company is…
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