Coming soon: digital signage at the theater
Metropolitan Theatres Corp, a theater company based on the West Coast, has selected Vision Media to deploy digital signage and other media solutions. Vision Media plans to deploy 113 display across 15 locations by the end of 2017, according to a press release.'
The company plans to deliver digital menu boards, bar displays, wayfinding signage and box office signage. Vision Media will also provide content management and software servicing. Vision Media's software platform is designed to provide control of menu items, prices and promotions. The software also offers optional real-time POS integration.
"Our partnership with Vision Media will further our efforts to enhance the movie-going experience," David Corwin, president of Metropolitan Theatres. "The investment in digital signage enables highly impactful communication that is flexible to best serve our customers."