Digital signage industry, forget consolidation!

by Steven Gurley

Consolidation! That's a topic that's been bantered around the digital signage industry for years. It seems that nearly everyone has been eagerly anticipating…

BI: A transition from buyer to seller

by Ken Goldberg — CEO for Real Digital Media, Real Digital Media

Everyone seemed back to normal this week after wading through the typical muck of non-news and specious claims of dominance associated with an big events like…

4K for under $2K

by Jeff Hastings — CEO, BrightSign

True 4K is spectacular — as good as a top quality printed poster. One of the bigger myths out there right now is that 4K is too expensive. That may have been…

Is Convergence In Close Proximity?

by Ken Goldberg — CEO for Real Digital Media, Real Digital Media

While the storm system now known as Icepocalypse stranded would-be flyers across most of the East Coast leading up to Valentine's Day, the majority of the…

NFC vs. iBeacon: How do they really stack up?

by Steven Gurley

The cure for the post-holiday season slump

by Barry Pearman — VP, Clarus Communications

The holiday shopping season is over, and many businesses are heading into one of their slowest seasons of the year. Holiday shopping bills and nasty weather…

Digital signage: Win the competition or die!

by Steven Gurley

The one thing that must be remembered about digital signage is that it is a consumer engagement technology. It is, therefore, in competition with other…

Welcome to 201[4K]

by Jeff Hastings — CEO, BrightSign

We're only a couple of weeks into January and we've already kicked off our busy trade show season. As I was flying home from Las Vegas fresh off a very…

What's trending in 2014?

by Laura Miller — Director of Marketing, Kioware

As we begin 2014, many of us take a moment to reflect upon the previous year and anticipate the changes that the coming year will bring. While discussions of…

Creating theater in your business

by Tanya Williams — BDM, Prendi

Digital signage is fast becoming the "norm" in a retail environment, but the most important aspect is the one thing that many businesses forget to budget for…

Digital signage, trending beyond fad

by David Little — Director of Marketing, Keywest Technology

Disruptive technologies can greatly change society. For example, in 2007, Apple released the iPhone that had a massive impact on how and why people use phones.

12 days of a digital signage Christmas

by Tanya Williams — BDM, Prendi

As the biggest sales period of the year, every retailer needs to get smarter about how they maximize sales and about turning as many one-off Christmas…

Using digital signage to show brand humanity

by Laura Miller — Director of Marketing, Kioware

Moments of institutional greatness are captured when corporations, governments and individuals respond to current events and tragedies with grace, humanity and…

Looking to the future: What will the standard digital signage installation look like a year from now?

by Jeff Hastings — CEO, BrightSign

Our vibrant industry is evolving its technology base faster than ever. 4K was first talked about at CES, and already screens are appearing everywhere from high…

Customer experience, service design and in-store digital signage

by Jim Stoklosa — Director of Digital Signage, InReality

Service design is a specific approach to user experience that takes a holistic view of the end-to-end experience consumers have with a brand. It tries to…

The importance of building buzz in your organization before deploying digital signage

by Jessica Webster — Marketing Specialst, Horizon Display

The greatest asset you have invested in is not your product or service. It's not even your awesome new touch technology, it's your employees. That is why…

Can ad-funded digital signage survive the mobile onslaught?

by Steven Gurley

In 2010, I wrote a white paper entitled "Ad Funded Digital Signage: Is There A Future In It?" That paper discussed how Apple's 2008 launch of the iPhone 3G and…

Print signage fail: Why digital is better

by Laura Miller — Director of Marketing, Kioware

Mega beverage brand. Extremely poor font choice.

The DSA, today and on into tomorrow

by Paul Flanigan — Founder, The Preset Group

In his new role as Executive Director for the Digital Screenmedia Association, Paul Flanigan looks at where he's been, the DSA, and the future.

The coffee cup in my garage, and how it can help your digital signage

by Frank Kenna — President, The Marlin Company

Yeah, I know. It sounds like a tenuous connection but there really is something to it. Here's the story.