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Blogs

How to design heavenly digital signage content

Digital signage and content are a match made in heaven. And if our poetic metaphors weren't enough to convince you, keep reading to learn why.

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3 ways to effectively integrate social media with digital signage

by Bradley Cooper — Editor, Connect Media

End users can effectively integrate social media into their displays by simply making content visible, highlighting interactions and including a clear call to…

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3 ways to waste your digital signage

by Bradley Cooper — Editor, Connect Media

Having an insufficient content strategy, placing digital signage in a bad spot or using it like a static tool are just a few ways you can waste your digital…

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How to do digital wayfinding right

by Sean Matthews — President & CEO, Visix, Inc.

People today interact with visual information in a number of ways, and there are some simple but effective best practices you can follow during the design…

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Kiosks, interactive displays are set to explode in restaurants

by Jeff Hastings — CEO, BrightSign

Despite the proliferation of digital signage in restaurants, in most cases the screens have remained behind the counter. But that's changing, and changing fast.

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How to design beautiful digital signage on a budget

How do you execute beautiful, targeted, high-quality messaging that is tailor made for each screen in your network on a limited budget? And what are some tips…

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Wayfinding digital signage kiosks improve tourism experiences

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Outdoor wayfinding digital signage kiosks that provide up-to-date information 24 hours a day are proving to be their own best marketing tools — especially for…

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3 tips for successful indoor digital signage

by Bradley Cooper — Editor, Connect Media

It is one thing to understand the nuts and bolts of digital signage, such as the individual displays, media players and software packages, but it is another to…

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How to successfully use digital signage in K-12 education

by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.

Most school digital signage systems are run by admin staff who have a lot to balance. They have to handle teachers, parents and students. If used the right…

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3 ways to bring DOOH content to life

It's time to ditch the JPEG and deliver truly impactful DOOH content. End users can do this by adding motion and context with good timing.

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Wayfinding digital signage kiosks boost guest experience

Interactive directories can display up-to-date information and directions to help guests successfully identify and navigate their destination — they're easy to…

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3 questions to ask before you consider digital signage

by Bradley Cooper — Editor, Connect Media

Digital signage is exciting. It's a thrill to see your vision come to life on a bright display at a place for everyone to see. However, before you even think…

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Let's get real about hardware reliability

by Jeff Hastings — CEO, BrightSign

We are now seeing player roll-outs of 10,000 or more end points. Traditionally in the AV world, 99 percent reliability — where 1 percent of players might need…

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3 reasons to use interactive digital signage

No matter what industry you use it in, interactive digital signage can make your content more impactful, engaging and exciting.

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How digital signage content can boost bank CX

by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.

Digital signage isn't just about delivering dazzling experiences, they can also help build trust between the customer and the bank.

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Outdoor digital signage and the rise of smart cities

There's no doubt that outdoor digital signage is changing the face of our towns and cities. This isn't just about businesses trying to boost revenue; it's…

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3 ways digital signage can deliver a sweeter Valentine's Day

by Bradley Cooper — Editor, Connect Media

Valentine's Day is right around the corner, offering retailers a needed boost after the post-holiday doldrums. Even though many people hate the holiday or…

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Outdoor digital signage goes green in 2019

Trends in outdoor digital signage aren't only driven by consumerism and experience. Environmental concerns are also having an impact.

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Tell us your digital signage story

by Bradley Cooper — Editor, Connect Media

Digital Signage Today is calling for end users of digital signage to share their stories of how you have used digital signage, for an opportunity to be…

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Can digital signage meet government standards?

by Jeff Hastings — CEO, BrightSign

Above all else, the government expects hardware security to be infallible. For example, when any piece of hardware is added to a government network, it is…

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