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Features

Digital signage taking a big bite out of the restaurant space

by Christopher Hall — w, t

Digital menu boards and digital signage are spreading quickly across the fast casual and quick-service restaurant sectors.

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If your digital signage falls in a visual forest, can anyone see it?

by Christopher Hall

Digital signage in itself is no longer a novelty act; how can deployers make their installations capture attention?

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Smart signage, smart phones and smart retailing (Commentary)

A longtime digital signage pro takes a look at how smart signs and smartphones work together to make for smart retail.

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Digital signage takes a bite out of the Big Apple

by Christopher Hall — w, t

The digital signage and DOOH industries take Manhattan by storm next week with a full slate of conferences and activities.

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The evolution of digital signage (Commentary)

A 20-plus year veteran of the AV industry looks at where digital signage has been, and where it's headed.

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How digital signage advances are accelerating deployments

by Christopher Hall — writer, self

The digital signage revolution is ongoing and pervasive; find out what's fueling its spread.

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Proximity marketing: Merging the digital and physical worlds (Commentary)

How digital signage and location-based proximity marketing can work together for both buyers and sellers.

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Ho, ho, ho, Green Giant takes to augmented reality to help kids

by Christopher Hall — writer, self

The Jolly Green Giant visited with kids via augmented reality to get them to eat their veggies.

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Look back at a digital signage September in pictures (Slideshow)

by Christopher Hall — writer, self

The digital signage industry saw some interesting stories come across the wire last month - here's just a taste.

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Digital signage common sense: Digital vs. Analog signal extension (Commentary)

What's the best way to get your content to your screens, digital or analog? The answer may surprise you.

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Future Robot reboots digital signage kiosks (Video)

by Christopher Hall — writer, self

FURO, an interactive digital signage robot from Korea, could foreshadow the next wave of digital signage kiosks.

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DOOH a little dance: Britpop princess makes digital signage/mobile move (Video)

by Christopher Hall — writer, self

A record company's interactive digital out-of-home campaign combines digital signage, mobile app and dancing.

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Are we there yet? The workflow conundrum (Commentary)

An expert on interactive technologies says the workflow conundrum is impeding the adoption of digital signage and kiosks.

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C-store chain Wawa goes gaga for digital signage

by Christopher Hall — writer, self

After a successful pilot, the chain is rolling out digital signage to all of its more than 600 locations across the U.S.

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Digital menu boards: Moving the needle (Commentary)

An expert digital signage consulant talks about the rise of digital menu boards.

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Volvo takes DOOH out for a spin

The automaker launched a new model with help from an interactive digital out-of-home campaign in the U.K.

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Are we there yet? What's taking digital signage so long? (Commentary)

An expert on interactive technologies looks back at factors that slowed the adoption of digital signage.

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Rocking the vote on digital out-of-home

Ahead of this year's presidential election, voter registration group Rock the Vote is reaching out to young voters on DOOH.

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In QSRs and arenas alike, digital menu boards driving revenue

by Christopher Hall

A recent DST webinar on DMBs looked at how the new technology can drive higher revenues and efficiencies.

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