DOOH Advertising News
AOpen, iSign partner to integrate location-based interactive marketing and digital signage
February 6, 2011
Location-based interactive proximity advertising solutions developer iSIGN Media and digital signage firm AOpen America Inc. have announced they are partnering…
read nowMLB team using digital signage for hyperlocal branding
February 3, 2011
Major League Baseball's Arizona Diamondbacks have partnered with custom digital signage and hyperlocal advertising firm Unified Brand to promote the team's…
read nowONELAN digital signage powering outdoor LED signs in Switzerland
January 19, 2011
ONELAN recently announced that Switzerland's Spot Werbe AG has opted for ONELAN's Linux-based digital signage to power its digital-signage LED screens used for…
read nowOVAB Europe expands into MENA
January 17, 2011
OVAB, the group established to raise awareness and develop standards for the emerging digital out-of-home (DOOH) advertising industry in Europe, is expanding…
read nowNRF: Cisco study shows shoppers want tech-savvy experiences
January 11, 2011
Most retailers assume consumers want to implement technology into their shopping experiences, but executives from Cisco Internet Business Solutions Group…
read nowHealth Station Network inks ad deal with ABC Regional Sports and Entertainment Sales
January 11, 2011
Lifeclinic International, a global supplier of commercial automated blood pressure monitors and health stations, announced that it has appointed ABC Regional…
read nowNRF: NEC talking up Vukunet at the BIG Show
January 10, 2011
NEC's software system allows retailers to more easily launch and monitor ad campaigns across multiple digital-signage platforms.
read nowREACH reaching DOOH into college bookstores
January 5, 2011
REACH Sports Marketing Group recently announced that it has partnered with The Digital College Network to sell ads to local businesses and service…
read nowStudy: Shoppers in larger malls respond better to digital signage
January 5, 2011
London — Shoppers respond better to digital advertising in larger malls because they are consistently happier and more engaged, according to the second wave of…
read nowRVue lands equity financing to the tune of $2.6 million
January 4, 2011
Fort Lauderdale, Fla.-based rVue Holdings Inc. today announced that the company has raised approximately $2.6 million in equity financing to continue the…
read nowVisionChina Media files lawsuit against former shareholders of Digital Media Group
December 27, 2010
VisionChina Media Inc. ("VisionChina Media" or the "Company"), one of China's largest out-of-home digital television advertising networks on mass…
read nowDigital billboards on buses roll through New York
December 27, 2010
The sidewalk-facing sides of two buses in Albany and Schenectady have been equipped with digital signs, according to a report from the Times Union. A joint…
read nowIntel brings interactive signage experience to Penn Station
December 27, 2010
Intel is marketing its "smart TV" initiative with an interactive experience in Penn Station, according to a report from MediaBuyerPlanner.Screens within the…
read nowAustin airport getting digital-signage makeover from Clear Channel Airports
December 22, 2010
Clear Channel Airports has a contract with the city of Austin, Texas, to create and manage a high-tech corporate and community digital-signage program at…
read nowCanadian pharmacy network prescribes ScreenScape
December 22, 2010
Canadian retail pharmacy network PharmaChoice recently announced it has selected ScreenScape as the platform provider for a new community-based digital signage…
read nowOntario shopping center adds 70-inch digital directories from Vertigo
December 21, 2010
Toronto, Ontario, Canada – The Scarborough (Ontario) Town Centre recently completed a two-year, $62 million renovation that also included digital mall…
read nowDigital signage network inks iSIGN to integrate mobile
December 19, 2010
Toronto, Candada-based iSIGN Media Solutions Inc. today announced that Pinpoint Media Group Inc., a Toronto based digital signage advertising network provider…
read nowOhio-based network operator offering glasses-free 3-D content
December 19, 2010
Richfield, Ohio-based digital signage network operator Vivid Digital Concepts announced today an addition to its digital marketing solutions for businesses…
read nowI-Display rolling out battery-operated digital shelf display
December 15, 2010
London-based i-Display has announced that it is producing the iShelf, a battery-operated, digital signage shelf display that company representatives said can…
read nowToronto media firm joins ScreenScape network
December 14, 2010
KB Media of Toronto, the exclusive distributor of Mirror Image products in Canada, recently announced that it has chosen ScreenScape, the community-based…
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