DOOH Advertising News
LocaModa drops new social media app for DOOH
June 28, 2011
Cambridge, Mass.-based LocaModa today launched its Community Board 1.0, which it says is a new place-based social media application that runs on any digital…
read nowDOOH Mindsets from rVue resonate with Resonate
June 27, 2011
"If it doesn't resonate, it doesn't sell" is the driving message behind Resonate Marketing's recent decision to leverage rVue's digital out-of-home…
read nowDigital signage, down on the farm
June 23, 2011
Grays Farm in Wokingham, Berkshire, in the south U.K. is using digital signage to promote itself and its produce.
read nowDOOH advertising UK tool hires (Video)
June 22, 2011
U.K.-based digital marketing agency Argent Ram Media is piloting new digital signage displays for one of their major clients, a DIY tool-rental service called…
read nowMake 'em laugh: SeeSaw Networks inks content deal with NYC comedy club
June 15, 2011
Digital place-based media company SeeSaw Networks announced that it has inked a content agreement with New York City's Gotham Comedy Club to develop and…
read nowMaking the Grade: NEC/DST webinar on higher-ed digital signage draws full classroom
June 8, 2011
The recent webinar by NEC Display Solutions and Digital Signage Today drew approximately 125 participants to hear digital screen media strategist Lyle Bunn and…
read nowPanasonic, indoorDIRECT partnership adds TV systems to QSRs
June 6, 2011
Panasonic Solutions Company has partnered with indoorDIRECT to create an in-store television system for quick-service restaurants.
read nowGoGo Cast lands DOOH deal with Gulf Oil
June 2, 2011
Gulf Oil L.P. and GoGo Cast Inc., a provider in dynamic content and digital merchandising in the digital out-of-home space, recently announced that the two…
read nowCirque du Soleil and the Mirage LOVE 3DFusion glasses-free 3-D digital signage
May 31, 2011
Glasses-free 3-D digital signage company 3DFusion Corp. announced its joint collaboration with Cirque Du Soleil and Las Vegas' Mirage Hotel in celebrating the…
read nowUN harnessing DOOH & mobile to carry message to Main Street America
May 30, 2011
The United Nations Foundation today announced the launch of a nationwide, Out-of-Home advertising campaign that leverages the power of digital advertising to…
read nowScreenScape nets digital signage deal with Bauer Hockey
May 26, 2011
ScreenScape Digital Signage Network announced today that Bauer Hockey, a manufacturer of ice hockey equipment, will use the company's community-based screen…
read nowONELAN digital signage helps Chile get hot dogs, gas
May 26, 2011
ONELAN recently announced a digital signage deal with Pronto Copec, Chile's largest petroleum distribution company. Pronto Copec has a network of ninety sites…
read nowX2O targets better ROI with Intel's AIM
May 25, 2011
X2O Media, a full-service provider of software, network management, and content services for professional digital signage applications, today announced that it…
read nowSeeSaw inks deal with Effect LA, DOOH network partner for The Coffee Bean & Tea Leaf
May 25, 2011
Digital place-based media company SeeSaw Networks today announced that it has inked a deal with Effect LA, a new network of digital place-based video screens.
read nowPumpTop TV digital signs pulled from Fla. gas stations
May 19, 2011
Gasoline station pump-top digital signs violated a local sign ordinance and had to be removed from at least three gas stations in Lakeland, Fla., according to…
read nowBarnes & Noble College Booksellers to launch DOOH network
May 16, 2011
Barnes & Noble College Booksellers, the bookseller's subsidiary and operator of college and university bookstores, has announced a new partnership with…
read nowDPAA adds ABDOH and DSF to membership rolls
May 15, 2011
The Digital Place-based Advertising Association announced today that ABDOH, the Brazilian Out-of-Home Association, and the Digital Signage Federation have…
read nowBroadSign improves its digital signage aim with Intel
May 8, 2011
Following a series of pilots, BroadSign has integrated its proof-of-play reports with Intel Corp.'s AIM Suite, an anonymous video analytics technology, to…
read nowScala invades India's digital signage market
April 21, 2011
Digital signage solutions firm Scala has announced that the company has officially started its Scala India operations in a joint venture between Scala and…
read nowGroupe VIVA adds 500+ Couche-Tard stores to DOOH offering
April 14, 2011
Groupe VIVA and Pinpoint Media Group recently announced their agreement for commercial representation in which Groupe VIVA will be the exclusive Québec-wide…
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