Garden city theater goes green with digital signage

February 14, 2013

Letchworth's Broadway Cinema, located in "the world's first garden city" in Hertfordshire, U.K., recently decided to embrace greener communications by…

A primer on digital signage advertising

by Christopher Hall

A recent DST webinar provides an educational introduction to the benefits of digital signage advertising.

Russian buses roll out with digital signage

February 12, 2013

Scala Inc. today announced the installation of more than 300 digital signage screens in Russian MegaBuses that serve routes between Russia's two biggest cities…

Auto parts digital signage network powered by ScreenScape

February 12, 2013

ScreenScape Networks Inc. today announced it has been chosen by Uni-Select Inc. to power a retail digital signage network that will connect the Uni-Select…

Canadian pizza chain drops the puck on DOOH

February 11, 2013

Zoom Media Inc. today announced its partnership with the Boston Pizza chain across the province of Quebec, adding the chain locations in Quebec to its…

Cellphone-charging kiosk dials up digital signage

February 8, 2013

NV3 Technologies recently launched its new line of cellphone-charging kiosks that incorporate digital signage advertising.

Taco Bell Cool Ranch Locos Tacos put fans on Times Square digital billboards

Taco Bell again selected digital signage solution provider Aerva Inc. to launch the social media and digital out-of-home campaign for this year’s new product…

Titan inks OOH deal with United, including mobile and digital signage

January 31, 2013

Out-of-home advertising giant Titan has entered into an agreement with United Airlines to represent select United media assets in airports across the country…

The next level is now in dynamic media (Commentary)

Take a look at the state of the digital signage or dynamic media industry with analyst and educator Lyle Bunn.

Adspace calls for AccuWeather in its in-mall DOOH forecast

January 29, 2013

Digital out-of-home firm Adspace Networks has partnered with multimedia weather information source AccuWeather to bring local weather forecasts to the Adspace…

Hotel chain goes Swiss to maximize digital signage efficiency

January 28, 2013

International hotel chain Kempinksi Hotels deployed NAVORI QL digital signage software to power signage enabling the placement of customers' logos and welcome…

Titan inks deal with CTA, plans 100 digital signage screens for Chicago Loop

January 28, 2013

Transit advertising firm Titan has extended its agreement with the Chicago Transit Authority, the second largest U.S. transit market, by an additional…

After Patriots' loss, CCO Boston cheers up New England with puppies, kittens, digital billboards

January 24, 2013

After the NFL's New England Patriots lost in the AFC Championship game this past weekend, Clear Channel Outdoor-Boston decided it needed to do something to…

DPAA sponsoring digital place-based ad summit at DSE13

January 24, 2013

The Digital Place-based Advertising Association will sponsor an all-day DPb Advertising Summit at Digital Signage Expo in Las Vegas on Feb. 26. The fourth…

Signagelive lands 5K-screen DOOH network

January 22, 2013

Cloud-based digital signage software solution provider Signagelive recently announced that Life Channel Network, which it said is "the largest DOOH network in…

Clorox DOOH campaign bleaches away the evidence in Sin City

by Christopher Hall — w, t

Clever digital signage campaign lets people submit tongue-in-cheek 'Bleachable Moments' on digital billboards in Las Vegas.

GSTV expands DOOH at the pump to SoCal Chevron stations

January 15, 2013

Gas Station TV, a digital out-of-home network at the pump, and Wayne, a GE Business and global provider of fuel dispensers and technologies, today announced…

Omnivex, DST webinar looks at making ads work better with digital signage

January 15, 2013

Digital Signage Today and digital signage software provider Omnivex Corp. will present an educational webinar, "Improving Advertising Effectiveness with…

Zoom Media inks DOOH deal with health club chain

January 11, 2013

Fitness digital media company Zoom Media & Marketing has announced an exclusive long-term media and advertising agreement with Town Sports…

Digital signage included in Alcatel-Lucent showing at CES

January 3, 2013

Alcatel-Lucent will be demonstrating 12 new cloud-based service concepts created by its ng Connect Program aimed at igniting innovation and sparking the new…