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DOOH Advertising News & Media

Uber DOOH expands ad reach with Place Exchange partnership

November 24, 2021

Place Exchange, a supply-side platform company for programmatic OOH media, has partnered with Uber OOH, Uber's DOOH cartop advertising network, according to a…

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Competitors turn allies: Inside the Reflect, Creative Realities merger

by Kevin Damask — Editor, Digital Signage Today

The merger of two heavy hitters in the digital signage industry made headlines last week and sparked a few questions, most notably, why now?

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Sharp NEC's Active Scene display comes to XOGO media players

November 23, 2021

Sharp NEC Display Solutions, a projector and display producer, has made ActiveScene, an AV solution that transforms glass walls into digital signage, available…

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E Ink, TPV display targets retail, transportation markets

November 23, 2021

E Ink, a producer of digital paper technology, has partnered with TPV Technology, a manufacturer of PC monitors and LCD TVs, to develop a 25.3-inch E Ink…

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Harris, OAAA poll: Younger audiences embrace OOH ads

November 22, 2021

Out of Home advertising, in combination with social media, is a powerful vehicle for reaching younger generations, according to a consumer survey conducted by…

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Wow Media promotes 'Ghostbusters Afterlife' at classic LA donut shop

November 22, 2021

Digital signage company Wow Media has added Randy's Donuts to Wow's 22 outdoor full-motion billboards in the city of Inglewood, a growing sports and…

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Fastsigns hits $600M in network sales

November 19, 2021

Fastsigns International, Inc., franchisor of Fastsigns, a sign, graphics and visual communications franchise, has hit the $600 million mark in network sales…

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AdQuick.com introduces OOH media planning toolkit

November 18, 2021

AdQuick.com, an OOH advertising marketplace, has released an OOH media planning tool to help marketers execute their promotional campaigns, according to a…

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Edison Interactive, Atmosphere hit golf courses with streaming TV

November 18, 2021

Edison Interactive, an OOH content management system for connected screens in golf carts, rental vehicles, hotel rooms and more, is partnering with Atmosphere…

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Adomni reports record growth as DOOH enjoys post-pandemic boom

November 18, 2021

Adomni, a programmatic DOOH advertising planning and buying platform, has reported significant growth in the U.S. with ad revenues up over 1,200% and has…

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Modern Mini PC Design, the Importance of Form AND Function

We all like a good-looking product, but let's make sure what's running under the hood compliments it as well.

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American Express welcomes back Small Business Saturday with OOH, programs

November 17, 2021

Small Business Saturday, started by the American Express credit card company 12 years ago, will return Nov. 27, bolstered by an increase in OOH advertising…

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AOPEN Talks about Modern Media Player Design

AOPEN (An Acer Group Company), the originator of the MINI PC, talks about why a well-designed product is so important.

Presented by AOPEN Inc.

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BrightSign players included in Global Display Solutions outdoor signs

November 16, 2021

BrightSign, a producer of digital signage media players, is teaming up with Global Display Solutions to offer its full range of outdoor displays with…

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Startup raises $4.5M for OOH platform

November 15, 2021

OneScreen.ai, a SaaS-enabled B2B marketplace provider for OOH advertising, has raised an additional $3 million in seed funding to create a media platform that…

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Quotient, Place Exchange aim to grab shoppers with audio messaging

November 15, 2021

Quotient, a digital media and promotions technology company, and Place Exchange, a producer of supply side platform for programmatic OOH and place-based media…

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Companies warming up to prDOOH

November 11, 2021

The future of prDOOH is promising and its increasing inclusion in multi-channel programmatic campaigns is likely to be a key driver of widespread adoption…

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Lamar honors veterans with large billboards

November 11, 2021

In honor of Veterans Day Nov. 11, Lamar Advertising, specializing in outdoor billboards, is recognizing 132 military veterans employed by the company with a…

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Old Trapper becomes Big Ten's official beef jerky

November 10, 2021

Old Trapper, a beef jerky and meat snacks brand, will roll out a series of OOH promotion as it becomes the official beef jerky of the Big Ten Network and Big…

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Solution-Ready Computing

The need for a device that can be quickly fulfilled and deployed in these times of global shortages is at the top of everyone's list. However, it also needs to…

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