Moving Walls DOOH helps Netflix promote Korean shows in Indonesia

March 24, 2022

Netflix, an entertainment streaming service, used contextual digital-out-of-home advertising from Moving Walls to promote its original Korean shows themed…

MeldCX, Signagelive design tolls to measure DOOH effectiveness

March 24, 2022

MeldCX, a customer experience company focusing on AI and IoT solutions, and Signagelive, a digital signage producer, have teamed up to create data-driven…

University of Miami begins baseball season with Daktronics scoreboard

March 23, 2022

Daktronics, a digital display company, partnered with the University of Miami to design, manufacture and install an LED video display to the outfield of Alex…

Clinch, Outfront partner to create dynamic DOOH content

March 23, 2022

Clinch, producers of AI-driven omnichannel advertising, has partnered with Outfront Media Inc., a billboard content producer, to create dynamic content…

Blending AI with AR leads to happy customers

Within the wide range of technologies that have contributed to this new scenario, we can see how artificial intelligence and augmented reality have gained…

Epson helps create robot sand sculpture at South Florida Fair

March 22, 2022

With a "Rockin' Robots" theme, this year the South Florida Fair greeted attendees with a robot sand sculpture created through projection mapping from Epson, an…

Edison integrates CMS with Vistar software to target golfers

March 22, 2022

Edison Interactive, a content management systems provider for connected devices, will integrate its platform with Vistar Media, a digital-out-of-home software…

Vistar Media teams with Mira to measure DOOH effectiveness

March 21, 2022

Vistar Media, a provider of programmatic technology for digital out-of-home, is partnering with Mira, a location intelligence and attribution provider for OOH…

West Alabama taps Watchfire Signs to enhance game day experience

March 21, 2022

The University of West Alabama, in Livingston, Alabama has added LED video boards from Watchfire Signs, an electric and LED sign developer, to Tiger Stadium…

8 tips to consider when selecting OOH target markets

by Matthew O'Connor

Selecting target and test markets can be a challenge and becomes especially tricky when planning out-of-home advertising campaigns in regions you’re not…

SNA Displays unveils 43-foot long LED display in downtown Atlanta

March 18, 2022

SNA Displays manufactured a 43-foot-long, curved LED screen for the rooftop of a small historic building at 140 Peachtree St. NW in downtown Atlanta, according…

Alfi report says retailers will invest more in QR codes

March 18, 2022

The advertising industry's adoption of digital technologies, such as QR codes, has ushered in strategies experts believe will become vital in connecting with…

What's below the surface that contributes to AOPEN's success?

When our partners and end-users see and feel AOPEN hardware, the initial reaction is the “quality” of the build, along with visualizing the devices move…

OOH promotion rises as majority of Americans plan to travel this summer

March 16, 2022

About 85% of U.S. adults are expecting to travel this summer, taking more vacation time than they did in 2021, according to OOH Consumer Insights and Intent …

Clear Channel Outdoor signage campaign honors Women's History Month

March 16, 2022

Clear Channel Outdoor Americas, in partnership with The Female Quotient, an equality services company that provides thought leadership platforms to women and…

Daktronics plans to double LED display production

March 15, 2022

As demand in the audiovisual marketplace continues to rise, Daktronics, a digital display producer, is expanding production in multiple factories to support…

Propelled Brands promotes Scott Krupa to VP of franchise development

March 14, 2022

Propelled Brands has promoted Scott Krupa as the vice president of franchise development, bringing over 10 years of franchising experience to the position…

How has digital signage changed 2 years after COVID-19 hit?

by Kevin Damask — Editor, Digital Signage Today

The COVID-19 pandemic brought the world to its knees and left many industries scrambling, including digital signage. So, what will the digital landscape look…

Edison Interactive, Alpine Media partner for ski resort DOOH

March 11, 2022

Edison Interactive, an out-of-home content management system, has partnered with Alpine Media, a resort-focused product line, to be the exclusive seller of its…

Vistar Media sees large growth in 2021, brings in $200M in campaign dollars

March 10, 2022

Vistar Media, a provider of software for digital out-of-home, experienced exponential growth during 2021, launching 20,256 campaigns from 1,462 advertisers…