3D projection tech makes Caesars all fall down (Video)

by Christopher Hall

3D mapping software and projection technology recently turned a Las Vegas casino into a giant DOOH screen.

National 3D digital signage network goes over the road with Travel Plaza TV

May 2, 2012

Travel Plaza TV LLC announced today that it has launched what it says is "the first nationwide 3D digital signage network accessible to more than 2…

DOmedia allies with Telmar for DOOH plans/buys

by Christopher Hall — writer, self

A new partnership aims to eliminate inefficiencies in media planning and buying.

Mobile shopping firm Bee Media adds Adcentricity location-based DOOH to hive

April 27, 2012

Mobile shopping platform company Bee Media Inc. recently announced the acquisition of the business of location-based digital media technology company…

DOOH networks in smaller markets

by Joe Matriss — Editor, DOOH.com

Digital out-of-home remains a young advertising medium. Not because the technology or know-how are new, but because DOOH networks are cropping up in places…

BroadSign digital signage SaaS powering Spanish DOOH network

April 26, 2012

BroadSign announced today that AsomaTV, an operator of several digital signage networks in Spain, has deployed BroadSign's software-as-a-service at all…

Pixels vs. paper: Digital signage's 'green' considerations

by Sean Matthews — President & CEO, Visix, Inc.

Most companies, when confronted with "green" considerations, ask "What's in it for me?" The bottom line is that digital signage solutions not only help in the…

Digital signage lights up dowtown Phoenix (Video)

by Christopher Hall — writer, self

Digital signage is helping the city bring life back to the urban core.

Is digital place-based slowing down DOOH?

April 23, 2012

According to MediaDailyNews, as we approach the opening of the 2012-13 upfront advertising marketplace, a new study from PQ Media suggests that digital…

Deadline drawing nigh for LoveContent DOOH awards

April 13, 2012

According to screenmediamag.com, the deadline to submit entries for this year's LoveContent Awards honoring creative content in digital signage and digital…

Dubai firm 'gamifies' mall DOOH campaign

April 6, 2012

Dubai-based Advanced Interactive Media Solutions, a Scala Middle East partner and provider of digital signage solutions, recently deployed a digital signage…

CETW12: Digital Darwinism means only the engaging survive (Video)

by Christopher Hall — writer, self

Creating experiential DOOH campaigns: It's a retail jungle out there; only the adaptable and engaging will survive.

German soccer stadium adds digital signage

March 26, 2012

The Mercedes-Benz Arena in Stuttgart, Germany, is home for the VfB Stuttgart soccer team of Germany's top professional league, the Bundesliga — and as part of…

GlobalShop 2012: Rapid Displays debuts gender-, age-tracking solution (Video)

Rapid Displays recently launched its own audience analytics solution for kiosks and digital signage.

DSE 2012: Mobile is taking over, where does digital signage fit?

by Christopher Hall — writer, self

Where does digital signage find a place in the coming mobile world?

BroadSign digital signage goes shopping in Poland

March 22, 2012

Call2Action, a digital signage network operator in Poland, has completed the deployment of BroadSign's software-as-a-service platform on its 3,400-screen…

UK's National Exhibition Centre rolling out DOOH with Dynamax

March 19, 2012

U.K.-based digital out-of-home network designer Dynamax Technologies announced today that the National Exhibition Centre in Birmingham, U.K., is using…

More DOOHgooders for charity

March 14, 2012

According to InAVate.com, U.K. digital out-of-home network provider Ram Vision is donating space on its digital signage screens to promote charity.

DSE 2012: Apex & Content Award winners announced (Video)

The DSE awards cut a wide swath accross the spectrum of digital signage deployments.

GoGo Cast goes GoGoMobile for DOOH daily deals

March 5, 2012

GoGo Cast Inc., a global provider of retail digital signage solutions, merchandising and branded content in the digital out-of-home market, today announced its…