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DOOH Advertising News & Media

3 Muslim brothers take to digital signage to praise Tim Tebow

by Christopher Hall — w, t

Local businessmen and football fans use digital billboard to push for, and then pull for, Denver QB Tim Tebow.

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Introduction and call to action

by Joe Matriss — Editor, DOOH.com

This blog post marks the first of our continuing series for DigitalSignageToday from the perspective of our digital out-of-home network, Park Cast.

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5 Things: Five reasons networks make the media plan but not the buy

A former ad agency exec talks about making the media buy for DOOH networks.

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PRN, indoorDIRECT launch JV to increase QSR DOOH footprint

January 16, 2012

Premier Retail Networks LLC, a Technicolor company and global provider of digital place-based media services, and indoorDIRECT Inc., owner of The Restaurant…

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5 Things: Five things you need to know for digital signage in the new year

For the year's first "5 Things" we take a look at five things you need to know for 2012.

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DOOH-mobile network upgrade for Mac's Milk & City of Calgary

January 12, 2012

Multiplatform advertising solution firm iSIGN Media Solutions Inc. today announced an update to its digital signage networks located in the Mac's Milk chain of…

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Will 2012 finally be the year for digital-signage-in-a-box?

by Don Pierson — Founder, President, Flypaper

For a couple of years now I've been hearing about "digital signage in a box." In other words, an everything-in-one digital signage solution that a neophyte…

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The top 10 digital signage trends for 2012, Pt. I (Commentary)

It's time once again for digital signage expert Keith Kelsen's predictions for the top trends of the coming year.

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Vending machine 2.0 serves up snacks and personalized digital signage ads (Video)

by Christopher Hall — w, t

A digital signage advertising and vending kiosk uses Intel's AIMS analytics to target ads and offerings to consumers.

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Looking ahead: What's the next thing you didn't know you couldn't do without?

by Christopher Hall — w, t

I almost never talk on the telephone anymore. Instead, I text, I email, I instant message.

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The top 10 coolest DOOH deployments of 2011 (Video)

Digital signage content maven Keith Kelsen takes a look back at the most innovative, cool DOOH deployments of the year.

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Pennsylvania airport to offer self-service options, new digital signage displays

December 14, 2011

As part of its deal renewal with airport marketing company Clear Channel Airports, Harrisburg International Airport in Pennsylvania will soon have a variety…

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DOOH and mobile couponing (Video)

by Christopher Hall

The CEO of a location-based marketing firm talks integrating mobile and digital signage displays.

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State agency uses DOOH to turn ADA complaint into revenue stream

by Christopher Hall

State-run transportation system pilots digital signage deployment providing positive revenue stream for the agency.

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Gas Station TV fuels up DOOH network with TBS deal

by Christopher Hall

Leading fuel-pump DOOH network announces content deal with Turner Broadcasting, adds HLN to ESPN, Bloomberg TV.

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CETW: ComQi talks Shazam & expanding DOOH footprint (Video)

by Christopher Hall

Comqi executive Stu Armstrong talks about his firm's new mobile interactivity initiative, and the success of CETW.

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CETW: Hybrid experiences in mobile and digital out-of-home (Video)

by Christopher Hall

DST talks with a mobile marketing CEO about engaging consumers with hybrid DOOH experiences.

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MRI digital signage displays catching the bus in London

November 20, 2011

Atlanta-based Manufacturing Resources International (MRI) recently announced that it has been selected by Clear Chan­nel International (CCI) to provide 10…

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GoGo Cast forms partnership for hyperlocal DOOH content

November 17, 2011

GoGo Cast Inc., a global provider of dynamic content and digital merchandising in the digital-out-of-home space, today announced an in-store collaboration with…

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ScreenScape opens up digital out-of-home service for content memberships

November 6, 2011

Canadian DOOH network firm ScreenScape recently announced that it has opened its service to content members. ScreenScape is an online service for engaging…

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