Digital signage and surgical shoppers

by Jose Avalos — director, retail & digital signage, intel

There has been a lot of discussion this year over the rise of the "surgical shopper." This is the breed of shopper who knows exactly what they want, approach a…

Bridging the communication gap with technology

by Ben Stagg — CTO, Vital Media, Inc

As we look ahead to 2012 and as multichannel paths to purchase grow in popularity and use, we consider how technology — specifically digital in-store…

KBZ expands digital signage offering with Cisco, Industry Weapon, TruMedia

October 11, 2011

KBZ Communications, a distributor of Cisco TelePresence solutions and services, announced today that it has expanded its Cisco product set to include…

DSF sponsoring webinar on facial recognition in digital signage

October 10, 2011

According to the Digital Signage Federation, last month both Kraft and Adidas announced plans to incorporate facial recognition into their digital out-of-home…

Canadian out-of-home firm integrating NFC for mobile interaction

October 5, 2011

Canadian indoor advertising firm Newad has announced that it will begin integrating NFC (near field communication) technology into its digital out-of-home and…

Screenmedia expo '12 call for speakers now open

October 5, 2011

The seventh consecutive Screenmedia expo trade show for all screenmedia technologies and applications will be held May 16-17, 2012, again at Earls Court…

B2C to B2Me: MediaTile launching HumanKiosk (Video)

by Christopher Hall — writer, self

Cellular digital signage specialists MediaTile will announce the commercial launch of the HumanKiosk digital signage solution later this week.

ComQi partnering with Path Intelligence for shopper metrics

September 27, 2011

ComQi, a provider of multichannel message management in the digital signage market, today announced its partnership with Path Intelligence Inc.

ISIGN on target with purchase of Pinpoint Media

September 27, 2011

Location-based interactive proximity advertising solutions firm iSIGN Media Solutions Inc. today announced that it has signed a purchase-and-sale agreement for…

Eyeris TV DOOH network wins Florida Business Expo award

September 26, 2011

Eyeris TV franchise recently announced that it had been named the 2011 recipient of the Innovation And Technology Award presented by the Florida Business Expo…

Introducing Intel: The scoop on Intel's Anonymous Audience Metrics

by Jose Avalos — director, retail & digital signage, intel

Advertisers are spending billions of dollars to advertise on digital signage, but they feel the pain of not being able to understand if people are even seeing…

Mobile marketing helps advertisers and brands 'close the loop' (Commentary)

Mobile marketing connects advertisers and consumers at home via TV and on the go with DOOH.

Coca-Cola facial recognition kiosk uploads straight to Facebook (Video)

by Christopher Hall — w, t

A digital signage kiosk updates people's Facebook page automatically by recognizing their facial features.

Infomercials and Groupon deals on digital out-of-home?

by Christopher Hall — w, t

Ad tech firm rVue expands its direct-response inventory; will this start a new trend in DOOH?

All about the content: Does a DOOH network really exist?

If a DOOH network advertises, but no one is around to see it, does it really exist?

Digital signage kiosk lands on Canary Islands

July 5, 2011

The Meridiano Tenerife mall on Santa Cruz de Tenerife in the Canary Islands has installed an interactive wayfinding digital signage display to inform visitors…

Kiwi mobile marketing firm targeting US digital signage space

by Christopher Hall — w, t

A New Zealand-based DIY mobile marketing firm is targeting DOOH to help its entry into the U.S. market.

Real-time analytics allow for real-time course corrections in DOOH

by Christopher Hall — w, t

RVue's CEO talks about his firm's real-time analytics, and the importance of real-time analytics in DOOH.

X2O targets better ROI with Intel's AIM

May 25, 2011

X2O Media, a full-service provider of software, network management, and content services for professional digital signage applications, today announced that it…

Scala showcasing new software, work with HP, Intel at Screenmedia Expo

May 11, 2011

Digital signage software provider Scala has announced that it will exhibit its latest release of Scala QuickStart that supports HP's new SignagePlayer at…