New DOOH ad-tracking tech from rVue

February 7, 2012

Advertising technology and integrated strategic media services organization rVue Inc., a subsidiary of rVue Holdings Inc., recently announced the launch of…

Intel's anonymous viewer analytics integrated with signagelive digital signage software

February 2, 2012

Remote Media Limited recently unveiled integration between signagelive digital signage software and Intel Corp.'s AIM Suite, an anonymous viewer analytics…

NRF 2012: Digital in-store media called to deliver, Pt. I (Commentary)

An expert digital signage consultant offers up his take on this year's edition of Retails' BIG Show.

Eye-tracking system makes it easy to study kiosk, digital signage use

January 27, 2012

Tobii Technology, a provider of eye-tracking and interactive gaze technology, has created a compact, portable eye-tracking system designed for cost-efficient…

Retail's 'Big Show' goes digital in 2012

by Jon Parks — PMM, Avnet

While The National Retail Federation (better known as NRF) celebrated its 101st birthday this past week, I made my very first trip to retail's Big Show. As a…

5 Things: Five reasons networks make the media plan but not the buy

A former ad agency exec talks about making the media buy for DOOH networks.

Scala intros new interactive screen control solution at ISE

January 18, 2012

Scala Inc. announced today that it will debut a new interactive screen communication solution at Integrated Solutions Europe 2012 later this month.

DOOH-mobile network upgrade for Mac's Milk & City of Calgary

January 12, 2012

Multiplatform advertising solution firm iSIGN Media Solutions Inc. today announced an update to its digital signage networks located in the Mac's Milk chain of…

The top 10 digital signage trends for 2012, Pt. I (Commentary)

It's time once again for digital signage expert Keith Kelsen's predictions for the top trends of the coming year.

Vending machine 2.0 serves up snacks and personalized digital signage ads (Video)

by Christopher Hall — w, t

A digital signage advertising and vending kiosk uses Intel's AIMS analytics to target ads and offerings to consumers.

DOOH and mobile couponing (Video)

by Christopher Hall

The CEO of a location-based marketing firm talks integrating mobile and digital signage displays.

CETW: Age and gender detection

Lo-K displayed its LOOK application at CETW fall 2011. The tool identifies the age and gender of passers-by, enabling retailers to do a better job of…

Getting engaged with digital in-store

by Ben Stagg — CTO, Vital Media, Inc

Digital and conventional POP share commonalities, but only digital POP delivers relevance and influence to shoppers while tracking and reporting customer…

CETW: ComQi talks Shazam & expanding DOOH footprint (Video)

by Christopher Hall

Comqi executive Stu Armstrong talks about his firm's new mobile interactivity initiative, and the success of CETW.

Digital signage and surgical shoppers

by Jose Avalos — director, retail & digital signage, intel

There has been a lot of discussion this year over the rise of the "surgical shopper." This is the breed of shopper who knows exactly what they want, approach a…

Bridging the communication gap with technology

by Ben Stagg — CTO, Vital Media, Inc

As we look ahead to 2012 and as multichannel paths to purchase grow in popularity and use, we consider how technology — specifically digital in-store…

KBZ expands digital signage offering with Cisco, Industry Weapon, TruMedia

October 11, 2011

KBZ Communications, a distributor of Cisco TelePresence solutions and services, announced today that it has expanded its Cisco product set to include…

DSF sponsoring webinar on facial recognition in digital signage

October 10, 2011

According to the Digital Signage Federation, last month both Kraft and Adidas announced plans to incorporate facial recognition into their digital out-of-home…

Canadian out-of-home firm integrating NFC for mobile interaction

October 5, 2011

Canadian indoor advertising firm Newad has announced that it will begin integrating NFC (near field communication) technology into its digital out-of-home and…

Screenmedia expo '12 call for speakers now open

October 5, 2011

The seventh consecutive Screenmedia expo trade show for all screenmedia technologies and applications will be held May 16-17, 2012, again at Earls Court…