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Advertising News & Media

#NeverForget: Digital billboards commemorate 9/11

by Christopher Hall — w, t

On the 14th anniversary of the Sept. 11, 2001, terrorist attacks, the digital out-of-home and out-of-home sectors continue to commemorate the fateful events of…

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Digital signage solution talks to shoppers about their wine pairings

September 11, 2015

This solution consists of HD digital signage, plus a patented, on-demand audio information platform, to describe each of the beer, wine and spirits products…

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Heavy equipment company gets digital signage makeover on Pennsylvania Turnpike

September 9, 2015

Heavy equipment company Modern Group has deployed LED digital signage to attract and engage customers on the Pennsylvania Turnpike.

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DPAA adds Cineplex Digital Solutions to ranks

September 9, 2015

The Digital Place Based Advertising Association announced today that Cineplex Digital Solutions, the digital signage and experiential media agency of Cineplex…

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Digital signage driving Shell TV Network in Turkey

September 8, 2015

Digital signage media player provider BrightSign LLC today announced that its players are powering a network of nearly 400 screens in Shell garage forecourts…

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Lithuanian convenience store implements smart signage platform

September 3, 2015

Lithuanian convenience store chain Reitan Convenience Lithuanian has recently implemented Samsung's Smart Signage Platform to improve in-store advertising.

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Signage solutions company integrates anonymized metrics

September 3, 2015

Signage solutions company Capital Networks Limited has entered into a reseller partnership agreement with OPTiFi Inc, a provider of anonymized metrics…

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Signage platform expands presence to international retailers

September 2, 2015

UK-based digital signage platform SignStix has partnered with Dubai-based retailer Sun & Sand Sports to provide a content management system and digital…

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The DST Top 5: August's top digital signage headlines

by Christopher Hall — w, t

It's time for a look back at the most-read articles and blog posts on Digital Signage Today in August, recapping the biggest news headlines of the month.

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'10 Years Stronger': Digital signage remembers Hurricane Katrina

by Christopher Hall — w, t

Baton Rouge, Louisiana-based outdoor advertising giant Lamar Advertising Co. today announced it is dedicating space on its digital billboards nationwide to…

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Hershey Bears score new digital signage scoreboards

August 25, 2015

Hershey Entertainment & Resorts of Hershey, Pennsylvania, has selected LED sign manufacturer Daktronics of Brookings, South Dakota, to outfit Hershey's Giant…

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DigiCom acquires Amscreen media networks

August 24, 2015

U.K.-based digital signage firm Amscreen recently announced that it has signed a new partnership agreement that will see DigiCom take ownership of the media…

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New platform integrates digital signage and digital online to target Australia's 2 million small businesses

August 20, 2015

A new integrated online and digital out-of-home content platform dedicated to supporting Australia's 2 million small businesses has been launched by oOh!media…

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JCDecaux plans 'significant digital transformation' for London bus shelters

August 20, 2015

The company announced it has been awarded what it called "the world's largest bus shelter advertising concession" by Transport for London. The company's…

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Coca-Cola taps digital signage to find out 'What's in a Name?' in Times Square

by Christopher Hall — w, t

Coca-Cola collaborated with Posterscope, Clear Channel, ICUC and Google to produce a very personalized digital out-of-home campaign earlier this year in Times…

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Digital signage teams with Coca-Cola to find out 'What's in a Name?' in Times Square

Coca-Cola collaborated with Posterscope, Clear Channel, ICUC and Google to produce a very personalized digital out-of-home campaign earlier this year in Times…

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Mazda hits the road in Oz on digital billboards

August 19, 2015

Australia's APN Outdoor has launched a multiplatform digital signage campaign with OMD Melbourne to bring the new Mazda MX-5 to market.

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Go full spectrum: Don't forget the other half of your digital signage

by Christopher Hall — w, t

Why would you invest in a technology to only use it halfway? If you use video, don't forget text — and vice versa.

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Insurance company bets on digital signage

August 14, 2015

Lietuvos Draudimas, one of the largest insurance providers in the Baltics, has implemented Samsung's Smart Signage Platform, powered by Signagelive's…

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Empty space now ad space in the Indooroopilly Shopping Center

August 13, 2015

Digital signage advertising is filling a three-story-tall open space in the largest shopping mall in the western suburbs of Brisbane, Australia.

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