System on a chip versus media players: Which is the right choice?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

When it comes to digital signage hardware, end users have two major options: media players and displays with an integrated system-on-a-chip.

McDonald's celebrates 50 years of Big Macs with digital signage dance-off

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

McDonald's has been consistently deploying digital signage, kiosks and other customer experience solutions inside their stores. The fast food giant is also…

Digital signage Top 5: October 2018 edition

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The spookiest month of the year is over and we are just two months away from 2019. Digital Signage Today readers were attempting to avoid digital signage…

RealMotion selects Geoffrey Platt as director

October 25, 2018

RealMotion, an interactive A/V solutions company, has selected Geoffrey Platt to serve as director.

Caesars Palace delivers 3-D experiential digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The Las Vegas Strip is well known for its variety of displays, which dot almost every building. The tourist destination attracts an average of 17,70…

Digital signage installation 101

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

It is difficult to pick out the best digital signage package, but possibly an even greater challenge is the actual installation. Digital Signage Today spoke…

Guatemala boosts tourism with AR campaign

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The Tourism Board of Guatemala is looking to boost tourism with an experiential augmented reality campaign. The board partnered with JCDecaux Airport Paris, a…

2 reasons customers don't care about your digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Why do customers ignore your digital signage? Because it's not relevant and it doesn't rise above the noise.

Walmart to distribute 17,000 VR headsets for employee training

September 28, 2018

Walmart is distributing 17,000 virtual reality headsets as part of its training strategy as the Oculus Go gear is proving to boost store associate retention…

YouSpace launches human motion capture system for displays

September 26, 2018

YouSpace recently launched the first version of its human motion capture and recognition system for displays called the YouSpace Total Experience Kit. This kit…

Ford DOOH campaign soars into Paris airport

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Ford recently promoted its EccoSport SUV with an interactive DOOH campaign, allowing customers to take a look inside.

ANC deploys digital media network at the Howard Hughes Pier 17

September 6, 2018

ANC recently installed a digital media network at The Howard Hughes Corp's Pier 17 retail location in Lower Manhattan. The network includes more than 2,00…

AR startup Avegant raises $12 million in funding round

September 4, 2018

Avegant, an augmented reality provider, has raised $12 million in a funding round from investors Walden SKT Venture Fund, China Walden Venture Investments III…

eyefactive announces new launch of their website

Since 27.07.2018 our website www.eyefactive.com shines in a new light. Among other things, the design has been completely updated and modernized, new content…

McDonald's, bathrooms dominate August 2018 headlines

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

McDonald's digital signage makeover and a digital signage sink solution dominated headlines for August 2018 on Digital Signage Today. The restaurant giant…

Sharks attack interactive digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Shark attacks are fairly rare, as they accounted for only 439 deaths between 1958 and 2016. However, shark attacks still make for exciting movies. One shark…

Enseo delivers school alert system to Lovejoy, Texas school district

August 22, 2018

Enseo, a digital signage provider, has deployed its MadeSafe security solution to the Lovejoy Independent School District in Texas. The MadeSafe platform uses…

Smart AV partners with HyperVSN for 3-D digital signage

August 21, 2018

Smart AV has partnered with HyperVSN to offer content creation support and content management for HyperVSN's 3-D digital signage. HyperVSN's technology can…

Sleep Number launches Manhattan store

August 15, 2018

Sleep Number, a mattress and bedding retailer, has a new location in New York. The store is located in the Flatiron District in Manhattan.

Mercedes-Benz integrates BrightSign media players into pop up store displays

August 8, 2018

Mercedes-Benz recently opened two pop-up stores in malls in Miami and Chicago. The company also deployed 60 displays, which are powered by BrightSign's HD22…