July 15, 2007
EXTON, Penn. — IDS Menus, a division of International Display Systems Inc. and a Scala Certified Partner, announced the successful installation of its digital menu board system for the grand opening of a Salad Spinners location in Chicago, Ill. Salad Spinners is a quick-service food establishment that operates four locations in the Chicago area.
"Since we have installed digital menu boards from IDS Menus, our food cost has decreased by 3 percent," said Rich Levy, chief executive of Salad Spinners. "The decrease is due to the digital menu boards' capability of providing Salad Spinners many different avenues to market our more profitable items and de-emphasize the less profitable ones."
IDS Menus has installed its digital menu board systems in two Salad Spinners locations. Six LCD screens with synchronized programmable content provide lively, animated illustrations of how to prepare your salad. Periodically, an original large format mural inspired by the painter Grant Woods sweeps across all of the displays.