Customer Experience
Intuiface, Sightcorp intro no-code audience analytics platform
December 4, 2020
Intuiface has partnered with Sightcorp to deliver a no-code audience analytics toolkit for DOOH. The tool combines Intuiface's digital experience platform with Sightcorp's DeepSight Toolkit for facial analytics, according to a press release.
The platform can both trigger content based on a user's age and gender and based on overall content effectiveness through metrics like views, impressions and dwell time. The toolkit itself includes licenses for an Intuiface Player and Analytics along with DeepSight.
"By combining Intuiface, best-of-breed for dynamic content delivery and analytics, with Sightcorp, best-of-breed for AI-powered real-time face analysis," Vincent Encontre, COO Intuiface, said in the release. "We have cracked the code and created something that can be adopted by any team interested in audience-aware, data-rich DOOH deployments."
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