Helius kicks off mall digital signage deployment

LINDON, Utah — Helius Inc., in conjunction with solution provider PlasMedia Productions Inc., announced the rollout of a digital signage network in regional mall properties across North America with its first location the Houston Galleria.

PlasMedia Productions uses the DynaScan 360-degree LED video display device, with each of the video displays will be controlled by a Helius SST-Mi digital signage player. Regular updates are delivered to the Helius player via a high-speed cellular IP data network using a wireless solution provided by Internet Connectivity Group.

"Our business customers are searching for new ways to reach potential customers. We believe a place-based media network offers the best return to our customers," said Dean Talley, chief executive and founder of PlasMedia Productions. "By assembling the best-of-breed technologies we offer a service that is unmatched by anyone else in this market."