News

DSE keynote breakfast panel to look at 'Big Data - Small Screen Insights'

Digital Signage Expo has scheduled a thought leadership panel keynote presentation led by LBMA head Asif Khan.

February 3, 2015

Digital Signage Expo, the international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, announced that it has scheduled a Thought Leadership Panel Keynote Presentation at DSE 2015 on Wednesday, March 11, at the Las Vegas Convention Center, Las Vegas.

The thought leadership keynote breakfast panel discussion, entitled "Big Data – Small Screen Insights," will explore the expanding impact of digital in the out-of-home environment, including the roles of digital signage, smartphones and wearables. During the discussion, panelists will touch on recent case studies and emerging measurement techniques in the rapidly expanding DOOH arena.

Moderated by Asif Khan, founder and president of the Location-Based Marketing Association, panelists will include:

• Ryan Craver, SVP strategy and emerging brands, Lamour Inc.;
• Franny Karkosak, director, media and digital marketing, TGI Fridays;
• Sheri Nikishin, director of information technology, MGM Resorts International; and
• Stephanie Sollers, director of ad sales, xAd.

The keynote breakfast will run 7:30-9 a.m., and registration for the breakfast keynote panel, sponsored by Samsung, is available online at www.dse2015.com.

DSE 2015, co-located with the Digital Content Show and Innovator Zone, is scheduled for March 10-13, 2015, with access to the Exhibit Hall March 11 and 12 at the Las Vegas Convention Center in Las Vegas.