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Digital signage firm Reflect launches ReflectMedia

Reflect, the turnkey solutions provider of place-based digital media networks, today announced the launch of ReflectMedia to provide technology and services to help brands deliver relevant, timely advertising content to the fast-growing place-based digital media market,.

March 14, 2016

Reflect, the turnkey solutions provider of place-based digital media networks, today announced the launch of ReflectMedia. 

ReflectMedia aims to provide the technology and services to help brands deliver relevant, timely advertising content to the fast-growing place-based digital media market, from billboards to in-store displays and outdoor digital signage, the announcement said. ReflectMedia utilizes digital technologies from Reflect Systems to improve customer experience and provide the opportunity for advertisers to reinforce their brand in a nonintrusive way.

ReflectMedia also announced it activated a new full-size digital billboard, located in The Colony, Texas, on Monday, Feb. 29. The dual-sided billboard is in a location passed by more than a million cars weekly, the company said.

According to Reflect, the growth and demand of digital billboards is at an all-time high, and their effectiveness in reaching receptive audiences coupled with speed, messaging flexibility and cost efficiencies make them a compelling tactic for driving brand awareness and motivating audiences to take action.