Digital signage coolers market to grow by 5% from 2018 to 2022
The transparent digital signage coolers market is expected to grow at a compound annual growth rate of more than 5 percent from 2018 to 2022, according to a report by Technavio. Companies use this technology to advertise various products directly on coolers with transparent LCD doors.
The report breaks down the cooler market by applications and by region. The Americas led the market in 2017 with a market share of more than 51 percent, which is due to the growth of foodservice chains such as restaurants, hotels, bars and cafes, and increasing adoption by food and beverage manufacturers.
The report also identifies hybrid transmission liquid crystal display panels as one of the key trends in this space. This technology helps "automate the brightness and contrast adjustments features of the LCD display panels," according to a senior market research analyst at Technavio.