News & Media From Kevin Damask
2022 digital signage trends: Transportation, events to see large gains
by Kevin Damask — Editor, Digital Signage Today
While technology continues to change in the blink of an eye, specific trends have developed in digital signage in recent years and experts are excited about…
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Employers turn to OOH to battle 'Great Resignation'
by Kevin Damask — Editor, Digital Signage Today
Employers are banking on the power of OOH to help fill positions in the wake of the “Great Resignation.” Lauren Sak, senior marketing director at Intersection…
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DOOH brings holiday 'experiences' as retailers look to rebound
by Kevin Damask — Editor, Digital Signage Today
After a difficult 2020 holiday season, the retail industry is expected to rebound this year. To entice shoppers back to stores, retailers are transforming…
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Competitors turn allies: Inside the Reflect, Creative Realities merger
by Kevin Damask — Editor, Digital Signage Today
The merger of two heavy hitters in the digital signage industry made headlines last week and sparked a few questions, most notably, why now?
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Digital platform Menu gives Nashville restaurants the photo treatment
by Kevin Damask — Editor, Digital Signage Today
In this digital first, web browsing world, attractive images are significant to a product’s success. That’s certainly true for restaurant items. Dan Burkard…
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6-story LED display near Boston showcases art, sparks conversation
by Kevin Damask — Editor, Digital Signage Today
A major display likely won’t change the world, but what if it got people to cast away their divisions and come together to engage in meaningful conversations?…
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OOH ads will fuel 'revenge shopping' this holiday season
by Kevin Damask — Editor, Digital Signage Today
After many stores were closed or operating on limited hours last year, many consumers opted to shop online, staying away from crowds as the COVID-19 virus…
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Shoppers seeking online experience in the store
by Kevin Damask — Editor, Digital Signage Today
More often, retailers are placing the in-store shopping experience in the hands of shoppers themselves. And it appears, based on a recent survey and analysis…
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Post-COVID, OOH has perfect opportunity to shine
by Kevin Damask — Editor, Digital Signage Today
How will OOH advertising play a role in the U.S. economy as the nation continues to emerge from the COVID-19 pandemic? That’s a question many industry experts…
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How will immersive experiences change as we come out of COVID?
by Kevin Damask — Editor, Digital Signage Today
As the world slowly emerges from the pandemic, and workplaces return to face-to-face interaction, how will technology adapt to the next wave of immersive…
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A look at how personal experience will transform the future of retail
by Kevin Damask — Editor, Digital Signage Today
Three retail industry leaders shared their insight into what lies ahead in the Digital Signage Today webinar “The Future of Retail is Getting Personal."
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Delivery wars heat up as services turn to OOH advertising
by Kevin Damask — Editor, Digital Signage Today
The delivery service wars — battles between DoorDash, UberEats and Grubhub — have been raging for several years as each brand jockeys for position as the…
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UK hospitals tap digital signage to boost patient experience
by Kevin Damask — Editor, Digital Signage Today
For most people, hospital stays can be an anxiety-filled experience, but what if patients had the chance to enjoy their favorite shows while recovering or…
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National CineMedia CMO keeps busting down barriers for women
by Kevin Damask — Editor, Digital Signage Today
Amy Tunick continues to break ground for women in executive positions. Tunick has been hired by National CineMedia as the company’s first chief marketing…
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How dvLED displays are enhancing the sports viewing experience
by Kevin Damask — Editor, Digital Signage Today
While the 2020 Summer Olympic Games are officially in the books, the demand to watch premium sports content doesn’t show any signs of slowing down and that is…
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A look at how media players are pushing the boundaries of possibilities
by Kevin Damask — Editor, Digital Signage Today
As digital signage technology continues to evolve at a breakneck pace, the rapid influx of media players supporting the technology continues to grow. Media…
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Exterity IPTV keeps hospitals in Turkey, Qatar informed throughout COVID-19
by Kevin Damask — Editor, Digital Signage Today
Throughout the COVID-19 pandemic, healthcare facilities have relied on fast, reliable and clear communication to keep both staff and visitors informed and safe.
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Digital marketing key as QSRs 're-get' to know customers
by Kevin Damask — Editor, Digital Signage Today
Creative brand marketing, especially digital advertisements, will be among the most important promotional tools QSRs can leverage as consumers return to their…
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Waba Grill fires up sales with digital drive-thru menus
by Kevin Damask — Editor, Digital Signage Today
WaBa Grill, a fast casual known for healthy rice bowls, fresh chicken and Ribeye steak, was looking for new ways to entice customers and lift overall sales.
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Webinar offers insight into future of retail shopping
by Kevin Damask — Editor, Digital Signage Today
Online shopping has boomed, especially during the COVID-19 pandemic with consumers hitting e-commerce sites and apps to avoid in-person shopping. Yet, as a…
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