McDonald's makes upselling simple with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Getting customers to try new items at restaurants can be a challenge, as some might either be hesitant or they simply don't see the appeal of the item at that…

How to use IoT devices to boost customer experience

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The Internet of Things and edge computing have a wide array of applications that can improve the customer experience, and digital signage vendors are beginning…

Uber, Lyft turn to digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

In recent years, multiple companies have begun to invest in vehicle digital signage, and one company in particular is delivering digital signage directly to…

Reimagining digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

A live webinar entitled "Digital Signage Reimagined," hosted by Digital Signage Today and sponsored by Intel addressed how digital signage has evolved and how…

Digital signage vs. kiosks: What's the difference?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage and kiosks used to be two clearly distinct pieces of technology, but that distinction has blurred in recent years. Many companies may ask…

Webinar addresses emerging, existing technologies

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

It's no surprise that COVID-19 has had a big impact on both how we do business and the types of technologies we are using. However, as we emerge from COVID-19…

DOOH celebrates teachers

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Teaching is a challenging job, especially during a pandemic. In order to celebrate teachers, Lamar Advertising Co., an OOH company, is offering free space on…

Digital signage pulls through for COVID vaccines

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

COVID-19 has had a heavy toll on businesses, mental health and our general way of life. However, with now three vaccines available and more on the way, people…

McDonald's franchisee stays afloat during COVID-19 with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

While COVID-19 has begun to recede in a few areas, restaurants in many regions will still have to deal with restrictions. From social distancing requirements…

3 ways to make digital signage less boring

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

When it comes to any form of advertising, including digital signage, the last thing you want is for it to be boring. Luckily, there are a few easy ways you can…

Digital signage makes it big in Hollywood

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

When you think of digital signage, typically a big Hollywood awards show won't come to mind. However, digital signage is starting to get noticed by one…

How to feed the 'beast' of digital signage content

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Feeding the "beast" of digital signage content can be a major challenge. Panelists Matt Shafer, corporate vice president, business development and strategic…

Delta combats COVID-19 with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Delta Airlines recently tackled COVID-19 head on by having passengers provide a negative COVID test before flying and then agreeing to a rapid COVID test both…

Mooyah Burgers ups its game with menu boards

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Fast casuals have historically viewed the drive-thru as optional, but when COVID-19 hit in 2020, many had to rethink their strategies as indoor dining was no…

TikTok rolls into DOOH

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

How will TikTok and its short-form videos transform DOOH? How are short-form videos making an impact already? To learn more about this topic, Digital Signage…

Is used digital signage worth it?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

With many retailers going under due to COVID-19, they have had to sell their digital signage equipment. With all this used signage on the market, it raises an…

Popeyes menu boards deliver tasty content while fighting COVID-19

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Battling COVID-19 while maintaining a good customer experience can be a major challenge. One Popeyes location tackled this challenge head on with simple but…

2 features to look for in a CMS

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The best way to deliver content is to make use of a content management system. While there are lots of options out there, there are two main features you need…

Digital signage podcast: Uncovering future trends, disrupters

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

What are the key trends in the digital signage and interactive space in 2021? During this episode of the Digital Signage Today podcast, Bradley Cooper, editor…

Presented by Coates Group

Chick-fil-A franchisee delivers digital signage video chat

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Staying safe and maintaining a good customer experience is a major challenge during COVID-19 for restaurants. One Chick-fil-A franchisee tackled this challenge…