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Blogs

Industrial displays just plain make sense, and dollars

by Jon Parks — PMM, Avnet

Avnet recently held our first webinar on Digital Signage Today, and the event was very successful. I was pleased by both the number and variety of questions…

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More on 2-D barcodes

by Steven Gurley

QR Codes are starting to show up everywhere. Brands, agencies and advertisers are jumping on the bandwagon at an incredible pace, but will consumers embrace…

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Agencies still clinging to traditional media in lieu of digital growth (Part 1)

by Bill Yackey — Manager, West IP Communications

It is an interesting time for ad agencies – they are constantly being bombarded with new digital media strategies from all angles, laced with promises of…

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Digital signage getting high marks in higher education

by Jeff Hastings — CEO, BrightSign

Budget-conscious colleges, universities and other higher education institutions are finding that dynamic digital signage not only helps them improve their…

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How do you start your own company?

by Scott Sharon — CEO, START

Have you ever thought about starting your own business? How many of you have done it?

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How do you add value to generic products?

by Scott Sharon — CEO, START

When I first started my career designing and manufacturing menu boards more than 30 years ago, adding value was a given. We designed, engineered and fabricated…

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Digital signage and QR codes collide

by Steve Acquista — Director of Digital Signage, Black Box

If you want to invoke a reaction from your ordinary passive digital sign, try incorporating a QR Code in the layout and see what happens. The days of casually…

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How do we keep up with technology changes?

by Scott Sharon — CEO, START

Several days ago I had a meeting with some of my old friends at Yum! Brands to discuss outdoor digital menu boards and order confirmation units. Most of my…

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Is your digital signage network secure in the cloud?

by Bill Yackey — Manager, West IP Communications

The debate between SaaS (cloud-based) and on-premises digital signage software is a long and drawn out one. On one hand, cloud-based signage software and…

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My Trip To CTIA Wireless 2011

by Steven Gurley

The Digital Screenmedia Association, with the sponsorship of Symon Communications and Intel, presented at CTIA Wireless 2011 for the purpose of educating the…

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Selling digital versus traditional menu boards

by Scott Sharon — CEO, START

I have been designing and selling traditional menu boards to the Quick Serve Restaurant (QSR) market for more than 30 years and digital menu boards more than…

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'Hacking' Times Square digital signage

by Christopher Hall — w, t

Yesterday, someone forwarded me a link to a curious video on YouTube, one that purports to show someone hacking the feeds to the digital signage displays in…

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It’s not enough for digital signage to be passive anymore

by Bill Yackey — Manager, West IP Communications

In just its few short years as an industry, digital signage is beginning to reach a new paradigm. Several years ago, the idea of having a network of screens…

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The evolution of 3D in DOOH: 3D Mapping

by Bill Yackey — Manager, West IP Communications

3D has been talked about heavily since last year’s CES when in-home 3D TVs made a splash and 3D movies started their resurgence in a form. In the digital…

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Educating The Mobile Industry - Part 2

by Steven Gurley

Digital signage can play a leading role in helping mobile solution providers put "context" into their offerings.  This is the second of three articles to…

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Google, Yahoo services mean there’s no excuse for boring digital signage content

by Bill Yackey — Manager, West IP Communications

Looping content is dead – at least in the mind of Jason Cremins, the prolific CEO of Remote Media. For nearly the past year, he’s been trotting the globe and…

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Display technology trends and predictions for the commercial digital signage market

by Bill Yackey — Manager, West IP Communications

News in the commercial display market has traditionally gone to "he who can design the largest screen." But from a business perspective, there is a lot going…

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Beyond TCO: Digital signage

by Bill Yackey — Manager, West IP Communications

I was very happy to see that AMX released a digital signage TCO calculator, and even happier to see that it was a collaboration with industry guru Lyle Bunn…

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The Money Flows Where The Herd Goes

by Steven Gurley

It is clear that the impact of the current mobile revolution has exceeded almost everyone's wildest expectations.  What does this mean for digital signage's…

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Digital signage without the smell of ink

by Steve Acquista — Director of Digital Signage, Black Box

I recently presented at the SGIA - Specialty Graphic Imaging Association show in Las Vegas and came away pumped and enthused about the future of digital…

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