Tackling 3 challenges of interactive 4K digital signage

Touch sensors are increasingly being integrated into 4K and other UHD displays to create immersive, interactive viewing experiences. But understanding and…

Digital menu boards: Overhyped or beneficial?

by Daniel Waldron — Copywriter, Armagard Limited

Digital menu boards are a hotly debated topic across food industry forums. The cost to enter is high. There are however, many benefits to making the jump to…

Why are some fine-pitch displays operating like toasters?

by Gary Feather — CTO, NanoLumens

Manufacturers are continuing to develop finer pitch displays, but as the size gets smaller, the heat goes up to almost 165 degrees Fahrenheit. So what is…

3 ways to build a better advertising strategy

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Average consumers often find advertisements to be annoying and irrelevant. Digital signage, when done properly, can help give advertisements a customer…

Creating better restaurant experiences with digital signage

by Digital Signage Today

A common phrase in retail and other businesses is that, "the customer is always right" or "the customer is king." These statements point to a greater truth…

Digital signage scavenger hunts teach freshmen the ropes

by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.

School has just started and freshmen are flooding the campuses, without any idea where to go. Schools can use their digital signage systems to take students on…

3 marketing deployments to get your creative juices flowing

by Casey Dubbs — Marketing Manager, Horizon Display

We all like to think that coming up with a hot marketing concept is as easy as sitting down with some trusted colleagues and letting the genius flow, but…

4 Predictions for touchscreen software in 2017

by Casey Dubbs — Marketing Manager, Horizon Display

Touchscreens are everywhere, and the technology behind it is continuing to advance. From next-gen haptic touch technology to content delivery software…

The digital revolution of business and communications

Digital technology is transforming businesses, especially as the cost of deployments drops. But it can still be a challenge, especially with the initial bill.

Content is king

by Jeff Hastings — CEO, BrightSign

It is very easy to get swept away by digital signage technology and lose sight of the fact that the success of our industry rests on content. As digital…

The basics of bill payment kiosks

by Chris Gilder — Founder/CEO, Meridian

While many businesses are eager to join the self-service movement, there are factors to determine before investing in a self-service payment solution. Below…

City kiosk security failures have an easy solution

by Laura Miller — Director of Marketing, Kioware

The New York City Wi-Fi kiosks were recently shut down due to users who decided to use the devices for porn viewing. Other public devices have also been the…

Digital signage in fast casual: building a better customer experience

by Digital Signage Today

The big names in the restaurant industry are starting to adopt technologies like kiosks and digital signage at a much faster pace. Fast casual restaurants are…

Self-order kiosks gain fans among restaurants, consumers

by Chris Gilder — Founder/CEO, Meridian

The quick service and fast casual restaurant formats may offer their customers different experiences, but both are starting to leverage self-order kiosks to…

Promotion and performance: Stories from the digital billboard revolution

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

For those of us in the digital display business, it's easy to understand why things like dynamic and conditional content are revolutionizing the outdoor…

Power up your workplace with gamification and digital signage

by Evan Magner — Marketing Project Coordinator, Mvix

The concept involves applying game-like elements to a business process or strategy, with the goal of increased engagement from those who use it. It sounds…

5 ways the travel and tourism industry should be using digital signage

by Chris Gilder — Founder/CEO, Meridian

As the digital signage trend continues to grow, travel and tourism organizations are beginning to use live, interactive information to encourage travelers to…

How successful businesses put retail kiosks to work

by Chris Gilder — Founder/CEO, Meridian

Retail kiosks are changing the way customers engage with brands. With the increasing power of kiosk technology, store owners can showcase a targeted range of…

Leveraging a 'Pokémon Go' strategy for digital signage sales

by Gary Feather — CTO, NanoLumens

Today in business, game theory is often applied as the analysts want to develop a modeled approach that is sure to succeed. Despite all alternative efforts…

What's new in digital signage and how has social media made an impact?

by Libby Davies — Content Writer, SignStix

Digital signage has evolved into an interactive and personalized form of communication. It often proves to be the vital link for retailers to connect with…