Greetings from the new editor Bradley Cooper

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Technology is exploding at a rate faster than anything we have ever seen. The Internet of Things, new display technologies and virtual reality are just a few…

Improvements in outdoor digital signage, menu boards

by Scott Sharon — CEO, START

There have been several significant improvements recently in outdoor LCD displays used for digital signage and menu boards.

Is outdoor digital signage eco-friendly?

by Daniel Waldron — Copywriter, Armagard Limited

Is digital signage eco-friendly? This is the wrong question to ask. Compared to print-based advertising, outdoor digital signage is much more green. A better…

Do digital signage and kiosks craft the ideal partnership?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Kiosks and digital signage are beginning to cross over into each other's industries. Some companies are also using them together in one device. Are digital…

Digital signage fires up football night

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Last week, the NFL kicked off the 2016 season with a game between the Carolina Panthers and the Denver Broncos, which the Broncos narrowly won by 21 points to…

August's Top 5 digital signage headlines

by Travis Wagoner — Editor, Networld Media Group

It's time to look back at the most-read articles and blog posts on Digital Signage Today from the previous month, recapping the biggest news headlines in…

Taking a digital signage step forward: One platform can fit all

Franchises across all industries — from restaurants to retail to hospitality — have adopted digital signage to stay current and meet customers' growing digital…

Big book of AV tour soars into North America with drones

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Speakers at the tour will present on new drone technologies and how drones can be used in AV deployments.

Creating demand: 4 key elements of digital signage content strategy

To create greater demand and generate maximum value from digital signage, businesses need to implement effective content strategies that fully capitalize on…

Mobile devices, digital signage working together

In the world of digital signage, beacons, facial recognition and audience measurement have become regular vocabulary in our lexicon. But what was once "thought…

Amazon, Great Clips share advice for developing a best-in-class mobile, digital experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

When it comes to creating a best-in-class mobile and digital experience for the retail consumer it’s about testing and learning, adjusting to new form factors…

Digital signage system combats school bullying

by Travis Wagoner — Editor, Networld Media Group

There are many moments of blissful childhood joy, but too often there are children who experience more abuse than joy — sometimes at the hands of their…

IoT remains early stage tech in boosting customer experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Defining Internet of Things as intelligent interaction between humans and things to exchange information is easy enough, but assessing how and where IoT is…

Pizza Hut digital leader Baron Concors talks mobile strategy, best practices

Baron Concors, Pizza Hut global chief digital officer, said the "focus on mobile is a focus on customer," and that retailers must turn their mindset to…

From kindergarten to college, digital signage is transforming education

There's an old saying that students get what they take from their education. While that is partially true, both K-12 schools and colleges can take many steps…

Digital displays bring Prince Henry to life

by Travis Wagoner — Editor, Networld Media Group

A Portuguese digital signage and experiential environment company had a challenge when it was asked to create a series of digital artifacts for a new permanent…

Digital signage selling carpet

by Travis Wagoner — Editor, Networld Media Group

Allwein Carpet One Floor & Home has a not-so-secret weapon to entice customers to visit its showroom: A new 3-foot-5-inch by 7-foot-3-inch video-quality LED…

Digital signage going for gold at Rio 2016 Olympic Games

by Daniel Waldron — Copywriter, Armagard Limited

With 306 events, featuring 206 countries, across 42 sporting disciplines, held at 37 venues, the Rio 2016 Olympic Games represent a huge opportunity for…

Sold! Digital signage for real estate agents is the future of the industry

In recent years, the real estate agent has been challenged by the online agency. To compete in today's market, traditional agencies need to adapt. Digital…

Finding the right digital signage software

As digital out of home media continue to evolve, the role of software is increasingly important. Software is the gateway to processing the mass amounts of data…