How a cold call email sparked a multi-format digital billboard in Times Square

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Discover how Heritage Outdoor Media and ANC flipped out outdated signage on two neighboring buildings and created a commanding advertising platform in New York City.

From 250,000 passers to 5,000 memories: The real math of DOOH impact

by Arno Kooijman — Founder, Brandpulse Analytics

To plan DOOH effectively it helps to walk through the full chain from Opportunity To See, or OTS, down to brand recall.

Pointsmith, AllOver Media for Momentara brand

Pointsmith and AllOver Media have formed a new brand, Momentara, which combines national OOH media with tech-enable retail marketing.

IBASE Technology Inc.

IBASE supplies a comprehensive range of digital signage media player products designed for single and multiple large displays that are ideal for a variety of applications and venues such as restaurants, retail stores, banks, airports and shopping malls to convey dynamic information and targeted promotions.

Restaurant Digital Signage

Digital signage can empower restaurants through a variety of tools ranging from digital menu boards to queue management to entertainment and advertising.