Adelphic expands DOOH inventory

December 12, 2018

Adelphic, a self-service platform for cross-channel programmatic advertising, has integrated digital-out-of-home inventory from Rubicon Project's private…

OOH revenue up by 3.8 percent

December 7, 2018

OOH advertising revenue rose by 3.8 percent in the third quarter of 2018, compared to 2017, and DOOH accounted for 28 percent of total OOH spending, according…

PerceptIn announces intelligent advertising vehicle for DOOH

December 4, 2018

PerceptIn has launched its DragonFly Intelligent Advertising Vehicle, which uses robotics, displays and interactive technology to engage with customers. It…

Qwick Media to unveil tourism digital signage self-service platform

December 3, 2018

Qwick Media will unveil its kiosk platform for tourism self-service at the Tourism Association of Canada Congress running from today through Nov. 28.

Vistar Media selects Chris Waterman as global director of publisher partnerships

November 30, 2018

Vistar Media, a programmatic DOOH technology provider, has selected Chris Waterman as director of publisher partnerships. Prior to joining Vistar, Waterman…

How To Turn Your Digital Signage Into A Real Estate Marketing Tool

by Egor Belenkov — CEO, Kitcast

Digital signage is a relatively new tool in real estate business. Learning how to utilize it may come in handy for those who want to step up their marketing…

Checklist for the Effective Outdoor Digital Signage in Retail

by Egor Belenkov — CEO, Kitcast

The retail digital signage is changing the market forever. Offline business owners can now improve their customer engagement and deliver more relevant dynamic…

Wow Media deploys digital billboards in Los Angeles

November 21, 2018

Wow Media has deployed four 1,200-square-foot digital billboards in Los Angeles on I-405. The billboards will be seen by the 379,000 vehicles that travel I-40…

Universal Air Filter debuts harsh environment air filters for displays

November 16, 2018

Universal Air Filter is debuting its Series 2 Outside Plant Filter. The product aims to keep dust, water, rain and salt fog out of electronics enclosures such…

Intersection expands ad partnership with San Francisco MTA

November 15, 2018

Intersection is extending its advertising partnership with the San Francisco Municipal Transportation Authority. The company will continue to sell ads on the…

McDonald's celebrates 50 years of Big Macs with digital signage dance-off

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

McDonald's has been consistently deploying digital signage, kiosks and other customer experience solutions inside their stores. The fast food giant is also…

Watchfire Signs integrates scoring, timing into sports CMS

November 5, 2018

Watchfire Signs has added football, basketball and multi-sport scoring and timing to its Ignite Sports CMS. Arenas can use Ignite Sports to display scores…

Ayuda partners with Blip to drive incremental revenue to DOOH

November 2, 2018

Ayuda Media Systems is partnering with Blip, a marketplace for digital billboards, to integrate Ayuda's DOOH tools with Blip's marketplace, according to a…

A Simple Сhecklist for a Successful Digital Signage Network

by Egor Belenkov — CEO, Kitcast

Building an effective digital signage network is about more than connecting your screens to a device and playing your ad 24/7. If you don’t articulate your…

Formetco deploys digital billboard for Cobb Galleria Center in Atlanta

October 29, 2018

Formetco, an OOH company, has deployed a 100-foot digital billboard at the Cobb Galleria Centre property, directly facing the SunTrust Park, home of the…

Testing is key for outdoor digital signage

As kiosks and digital signage displays continue to transition from indoor to outdoor, hurdles emerge that need to be addressed before units can be installed…

5 verticals digital signage can majorly impact

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Verticals ranging from cannabis dispensaries to storage facilities can make a big impact with digital signage.

SIS Digital deploys full motion LED display in Derby, UK

October 16, 2018

SIS Digital has deployed a full motion LED display in Derby, U.K. The 4.8- by 6.8-meter display features built-in wireless and near-field capability, according…

Caesars Palace delivers 3-D experiential digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The Las Vegas Strip is well known for its variety of displays, which dot almost every building. The tourist destination attracts an average of 17,70…

Watchfire Signs to intro LED Price Watcher gas signs

October 11, 2018

Watchfire Signs is introducing its LED Price Watcher gas signs, which will be available in 8-, 12-, 18- and 24-inch character sizes. The signs come with a…