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Outdoor Signage News & Media

Xilinx unveils HDMI 2.1 IP subsystem for 8K video

February 11, 2019

Xilinx has introduced its HDMi 2.1 IP subsystem to its series of devices. With this system, end users can transmit, receive and process 8K video with media…

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Vistar Media launches third party measurement suite for DOOH

February 4, 2019

Vistar Media has launched its third party measurement suite, which provides key offerings from foot traffic measurement specialists such as MFour, PlaceIQ and…

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Outdoor digital signage goes green in 2019

Trends in outdoor digital signage aren't only driven by consumerism and experience. Environmental concerns are also having an impact.

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Formetco installs LED displays 430 feet above ground

January 23, 2019

Formetco, an outdoor advertising manufacturer, has partnered with Georgia's Own Credit Union and DeNyse Companies to deploy two digital building-top signs in…

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Columbus offers free Wi-Fi with interactive kiosk

December 31, 2018

Experience Columbus, in partnership with the city and other organizations, has announced the city's first interactive kiosk available to the public, offering…

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Billups selects Nicholas Wotten as SVP of marketing

December 21, 2018

Billups, an OOH advertising company, has selected Nicholas Wotten to serve as senior vice president of marketing. Wotten will help launch Billup's technology…

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Amobee, Place Exchange launch OOH programmatic marketplace

December 20, 2018

Amobee, a digital marketing technology company, has partnered with Place Exchange to launch a programmatic marketplace for OOH media. Customers can bid for…

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Leyard and Planar partner with Lighthouse Technologies for sports digital signage

December 13, 2018

Leyard and Planar recently partnered with Lighthouse Technologies Inc. to offer digital signage for sports and entertainment venues in North America.

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JCDecaux launches advertising platform at Changi Airport

December 12, 2018

JCDecaux Singapore, a subsidiary of outdoor advertiser JCDecaux, has launched its Digital Duty-Free Totem advertising platform at Changi Airport. It consists…

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Adelphic expands DOOH inventory

December 12, 2018

Adelphic, a self-service platform for cross-channel programmatic advertising, has integrated digital-out-of-home inventory from Rubicon Project's private…

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OOH revenue up by 3.8 percent

December 7, 2018

OOH advertising revenue rose by 3.8 percent in the third quarter of 2018, compared to 2017, and DOOH accounted for 28 percent of total OOH spending, according…

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PerceptIn announces intelligent advertising vehicle for DOOH

December 4, 2018

PerceptIn has launched its DragonFly Intelligent Advertising Vehicle, which uses robotics, displays and interactive technology to engage with customers. It…

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Qwick Media to unveil tourism digital signage self-service platform

December 3, 2018

Qwick Media will unveil its kiosk platform for tourism self-service at the Tourism Association of Canada Congress running from today through Nov. 28.

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Vistar Media selects Chris Waterman as global director of publisher partnerships

November 30, 2018

Vistar Media, a programmatic DOOH technology provider, has selected Chris Waterman as director of publisher partnerships. Prior to joining Vistar, Waterman…

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How To Turn Your Digital Signage Into A Real Estate Marketing Tool

by Egor Belenkov — CEO, Kitcast

Digital signage is a relatively new tool in real estate business. Learning how to utilize it may come in handy for those who want to step up their marketing…

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Checklist for the Effective Outdoor Digital Signage in Retail

by Egor Belenkov — CEO, Kitcast

The retail digital signage is changing the market forever. Offline business owners can now improve their customer engagement and deliver more relevant dynamic…

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Wow Media deploys digital billboards in Los Angeles

November 21, 2018

Wow Media has deployed four 1,200-square-foot digital billboards in Los Angeles on I-405. The billboards will be seen by the 379,000 vehicles that travel I-40…

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Universal Air Filter debuts harsh environment air filters for displays

November 16, 2018

Universal Air Filter is debuting its Series 2 Outside Plant Filter. The product aims to keep dust, water, rain and salt fog out of electronics enclosures such…

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Intersection expands ad partnership with San Francisco MTA

November 15, 2018

Intersection is extending its advertising partnership with the San Francisco Municipal Transportation Authority. The company will continue to sell ads on the…

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McDonald's celebrates 50 years of Big Macs with digital signage dance-off

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

McDonald's has been consistently deploying digital signage, kiosks and other customer experience solutions inside their stores. The fast food giant is also…

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