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Mobile Interactivity News & Media

Digital signage and the shopper's path (Commentary)

A digital signage expert looks at the convergence of mobile phone data and smart digital signage in mapping shopper paths.

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Fast casual chain activates mobile with DMBs (Video)

Burrito chain uses digital signage menu boards to engage customers, reduce perceived wait times.

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Smartphones key to shoppers' wallets, use digital signage to turn them on

by Christopher Hall — writer, self

A survey shows the importance of smartphones this holiday season; use digital signage to activate smartphone shoppers.

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Seeking mobile engagement for your DOOH network

by Joe Matriss — Editor, DOOH.com

It is impossible to ignore the revolution of personal technology. Everyone has been keeping up to date on monthly smartphone sales. In the case of the iPhone…

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W Technologies intros digital kiosk-based mobile rewards

November 14, 2012

W Technologies Inc. recently announced that it has added the ability to create custom mobile loyalty kiosks designed for greater on-site engagement of mobile…

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Revel intros new iPad POS system

November 13, 2012

Revel Systems today announced two new retail customers as well as feature updates to its Retail POS solution and the introduction of the new Revel Retail…

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CETW12: NFC will sweep away QR codes

CETW panelists looked at how NFC combined with digital signage could be a game changer for the retail experience.

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CETW12: 5 Things to look for at CETW NYC

by Christopher Hall — w, t

CETW in New York City is set to open; here's what to look for this year.

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Digital billboards keeping Detroit Tigers fans updated on World Series

by Christopher Hall

Twitter interactivity is turning digital billboards into digital scoreboards for this year's World Series.

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DOOH agency inks NFC deal

October 24, 2012

Near field communications marketing platform provider Proxama has established a partnership with digital agency Isobar to deploy NFC-based marketing solutions…

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Smart signage, smart phones and smart retailing (Commentary)

A longtime digital signage pro takes a look at how smart signs and smartphones work together to make for smart retail.

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The evolution of digital signage (Commentary)

A 20-plus year veteran of the AV industry looks at where digital signage has been, and where it's headed.

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How digital signage advances are accelerating deployments

by Christopher Hall — writer, self

The digital signage revolution is ongoing and pervasive; find out what's fueling its spread.

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Proximity marketing: Merging the digital and physical worlds (Commentary)

How digital signage and location-based proximity marketing can work together for both buyers and sellers.

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DOOH a little dance: Britpop princess makes digital signage/mobile move (Video)

by Christopher Hall — writer, self

A record company's interactive digital out-of-home campaign combines digital signage, mobile app and dancing.

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Spotify takes DynaScan digital signage on tour

September 25, 2012

Digital music service Spotify this month launched "Spotify on Tour with the Big Green Bus," featuring a digital signage-enabled "big green bus" stopping at…

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The sky is the limit!

by Jeff Hastings — CEO, BrightSign

Digital Signage is interactive, mobile, cloud-ready and video-enabled. In short, it supports most of the major consumer technologies, as well as the majority…

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What 'mobile' means in workplace communications

by Frank Kenna — President, The Marlin Company

In my last blog I wrote about how the "social" in the social-mobile-local trilogy works in today's workplace. I emphasize the word "today" as this is changing…

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@GlowScreen kit makes Twitter glow on digital signage

September 17, 2012

Glow Networks announced today the introduction of The "@GlowScreen" kit — which it said is a simple digital signage package designed to display live Twitter…

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Digital signage content firm adds iPhone app

September 5, 2012

Digital signage content feed firm Data Call Technologies Inc. has released a new infotainment app exclusively for the Apple iPhone and iPod Touch, according…

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