LED Signs Blogs
Digital disruption raising expectations of the automotive industry
by Tegan Worrall — Creative & Marketing Manager, CV Media & Signage
The automotive industry is undergoing an era of digital disruption. Static signs and posters simply do not captivate an audience anymore. Digital signage…
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Promotion and performance: Stories from the digital billboard revolution
by Darrin Friskney — pr for Darrin Friskney, Clarus Communications
For those of us in the digital display business, it's easy to understand why things like dynamic and conditional content are revolutionizing the outdoor…
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What's new in digital signage and how has social media made an impact?
by Libby Davies — Content Writer, SignStix
Digital signage has evolved into an interactive and personalized form of communication. It often proves to be the vital link for retailers to connect with…
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Spotlight on digital signage at the 2016 Rio Olympics
by Jeff Hastings — CEO, BrightSign
Digital signage is playing an integral role at the 2016 Rio de Janeiro Games unlike anything seen before at a large-scale sporting event.
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What's driving the digital signage market trends?
by Ronak Bora — Senior Executive - SEO, Global Market Insights Inc.
Breakthroughs in methods of display-panel production have led to a considerable decline in cost and are predicted to positively affect digital signage market…
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Digital advertising at the speed of technology
by Darrin Friskney — pr for Darrin Friskney, Clarus Communications
LED signs are more than just a showcase of vibrant, colorful and attention-getting advertising. With software that is intuitive and highly programmable, sign…
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3 big ideas from Day One at DSE16
by Christopher Hall — w, t
After a dizzying Day One at the show, here are just a few first impressions from Day One at the digital signage industry's annual conclave.
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Valentine's Day video proposals delivered to your door with digital signage
by Christopher Hall — w, t
Groupon is offering a special deal this Valentine's Day: Propose to your sweetie on giant LED board delivered right to your door.
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Quoting the matrix: A guide to understanding LED digital signage
by Darrin Friskney — pr for Darrin Friskney, Clarus Communications
Contractors know that a two-by-four is usually smaller than its name would indicate, still, as an industry standard consumers know what to expect.
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Passing the roadblocks in the LED sign permitting process
by Darrin Friskney — pr for Darrin Friskney, Clarus Communications
The permitting process for digital signage billboards and LED signs is a necessary part of any sign company's operations, and it can be a tough road to…
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Early reports of the demise of LCDs are greatly exaggerated
by Glen Young — Sr. Product Marketing Manager, MMD
LCDs are not going anywhere anytime soon. Many digital signage displays being labeled LED displays are LCD displays with LED backlights.
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Outdoor digital signage trends for 2015
by Darrin Friskney — pr for Darrin Friskney, Clarus Communications
Digital billboard expert looks at trends that will shape outdoor digital signage and digital billboard advertising in the year ahead.
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Digital signage begins and ends with business
by Alan Brawn — principal, Brawn Consulting
Alan Brawn, Partner at Brawn Consulting, looks forward to the Digital Signage Expo 2015 this March in Las Vegas.
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'Bill the Billboard' cracks wise for Sprite
by Christopher Hall — w, t
A digital billboard in a busy intersection in Kenya tells (mostly bad) jokes in an award-winning digital signage campaign for Sprite.
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Federal Highway Administration study confirms safety of digital billboards and signs
by Darrin Friskney — pr for Darrin Friskney, Clarus Communications
Landmark Dept. of Transportation study shows digital billboards pose no safety risk to passing motorists.
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Digital signage takes/makes center stage at FIFA World Cup
by Christopher Hall — w, t
Digital signage played a central part in the opening of one of the, if not the, biggest sporting events in the world.
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The cure for the post-holiday season slump
by Barry Pearman — VP, Clarus Communications
The holiday shopping season is over, and many businesses are heading into one of their slowest seasons of the year. Holiday shopping bills and nasty weather…
read nowFoolproof tips and tricks for the LED sign permitting process
by Barry Pearman — VP, Clarus Communications
Are they really foolproof? I think so. They work because they are common sense. We work with companies every day dealing with the permitting process, and it…
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Digital signage don't: Billboard gets X-rated
by Christopher Hall — w, t
In the latest and greatest example of a real-life digital signage don't, a digital billboard repairman turned a city square into an X-rated movie theater last…
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4 digital billboard trends for the first half of 2013
by Darrin Friskney — pr for Darrin Friskney, Clarus Communications
I have noticed an interesting trend in digital billboard sales so far this year. While 19mm/20mm bulletins have traditionally been the overwhelming favorite…
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