DOOH Advertising News
GoGo Cast lands DOOH deal with Gulf Oil
June 2, 2011
Gulf Oil L.P. and GoGo Cast Inc., a provider in dynamic content and digital merchandising in the digital out-of-home space, recently announced that the two…
read nowCirque du Soleil and the Mirage LOVE 3DFusion glasses-free 3-D digital signage
May 31, 2011
Glasses-free 3-D digital signage company 3DFusion Corp. announced its joint collaboration with Cirque Du Soleil and Las Vegas' Mirage Hotel in celebrating the…
read nowUN harnessing DOOH & mobile to carry message to Main Street America
May 30, 2011
The United Nations Foundation today announced the launch of a nationwide, Out-of-Home advertising campaign that leverages the power of digital advertising to…
read nowScreenScape nets digital signage deal with Bauer Hockey
May 26, 2011
ScreenScape Digital Signage Network announced today that Bauer Hockey, a manufacturer of ice hockey equipment, will use the company's community-based screen…
read nowONELAN digital signage helps Chile get hot dogs, gas
May 26, 2011
ONELAN recently announced a digital signage deal with Pronto Copec, Chile's largest petroleum distribution company. Pronto Copec has a network of ninety sites…
read nowX2O targets better ROI with Intel's AIM
May 25, 2011
X2O Media, a full-service provider of software, network management, and content services for professional digital signage applications, today announced that it…
read nowSeeSaw inks deal with Effect LA, DOOH network partner for The Coffee Bean & Tea Leaf
May 25, 2011
Digital place-based media company SeeSaw Networks today announced that it has inked a deal with Effect LA, a new network of digital place-based video screens.
read nowPumpTop TV digital signs pulled from Fla. gas stations
May 19, 2011
Gasoline station pump-top digital signs violated a local sign ordinance and had to be removed from at least three gas stations in Lakeland, Fla., according to…
read nowBarnes & Noble College Booksellers to launch DOOH network
May 16, 2011
Barnes & Noble College Booksellers, the bookseller's subsidiary and operator of college and university bookstores, has announced a new partnership with…
read nowDPAA adds ABDOH and DSF to membership rolls
May 15, 2011
The Digital Place-based Advertising Association announced today that ABDOH, the Brazilian Out-of-Home Association, and the Digital Signage Federation have…
read nowBroadSign improves its digital signage aim with Intel
May 8, 2011
Following a series of pilots, BroadSign has integrated its proof-of-play reports with Intel Corp.'s AIM Suite, an anonymous video analytics technology, to…
read nowScala invades India's digital signage market
April 21, 2011
Digital signage solutions firm Scala has announced that the company has officially started its Scala India operations in a joint venture between Scala and…
read nowGroupe VIVA adds 500+ Couche-Tard stores to DOOH offering
April 14, 2011
Groupe VIVA and Pinpoint Media Group recently announced their agreement for commercial representation in which Groupe VIVA will be the exclusive Québec-wide…
read nowDPAA launches standardized guidelines for DOOH ads
April 12, 2011
The Digital Place-based Advertising Association recently unveiled guidelines for standard advertising units.
read nowKey Systems, signagelive continue integration of DOOH & OOH
April 10, 2011
U.K.-based Key Systems recently announced that it is extending its out-of-home media management software systems platform to include the digital out-of-home…
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NEC & DOmedia partner for end-to-end DOOH solution
April 6, 2011
NEC Display Solutions and DOmedia announced today the formation of a strategic partnership that creates an end-to-end solution for the challenges inherent to…
read nowAl Barq Digital expands DOOH mall network in UAE
April 3, 2011
United Arab Emirates — Two new properties are being added this quarter to the Al Barq Digital mall network, expanding the regional footprint and putting the…
read nowLA City Council votes to allow digital signage on skyscrapers
March 31, 2011
According to Southern California Public Radio, the Los Angeles City Council recently approved a developer's plans to include flashing digital signs on the new…
read nowLondon Gateway digital sign going up for bid
March 24, 2011
U.K.-based Independent online trading platform MediaEquals is running its first premium media auction, selling exclusive year-long rights to advertise on…
read nowInteractive OOH firm inks deal with mall magnates
March 21, 2011
Out-of-home (OOH) interactive media company enVu today announced its exclusive partnership with one of the nation's largest owners and operators of regional…
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