And they're off! Screach takes digital signage to the races (Video)

by Christopher Hall

Screenreach enabled passersby to turn their smartphones into video game controllers in this DOOH deployment.

Interactivity: The key to driving incremental ROI with digital signage

by Jon Parks — PMM, Avnet

Avnet hosted its first Brilliant Digital Signage Partner Summit last week in Arizona. During the Summit, Avnet's supplier partners presented their products and…

5 Things: Five ways to make social media work for digital signage

A digital signage pioneer talks integrating social media.

5 Things: Top five considerations for glasses-free 3-D digital signage

The CEO of a 3-D digital signage firm offers his top considerations for "glasses-free" 3-D.

DSE extends deadline for APEX award noms

September 27, 2011

According to Sign Builder Illustrated, the Digital Signage Expo international trade show and conference, dedicated to digital signage, interactive technology…

Digital signage tutorial: 8 content ideas

Digital signage software provider Visix Inc. has taken to YouTube to promote digital signage and educate potential deployers about the medium. Watch their…

5 Things: Five best practices for creating effective content

The president and CEO of a content production house offers insights into effective digital signage content.

Who's king of content (Commentary)

Content maven Keith Kelsen writes about the judging criteria for the DSA's Crown Awards.

All about the content: Color

This month's "All about the content" looks at color in digital signage.

Digital signage tutorials on YouTube (Video)

A digital signage software provider is marketing digital signage, and itself, with its own YouTube tutorials.

DSA now accepting entries for Crown Awards for excellence in content

September 7, 2011

The Digital Screenmedia Association recently announced that it is now accepting entries for the DSA Crown Awards, recognizing the impact of excellent content…

Kiosks and digital displays assist in community-oriented police efforts

August 30, 2011

According to the Tulare (Calif.) Advance-Register, Tulare police recently accepted a $37,667 grant to buy three computer-aided dispatch monitors and a…

Infomercials and Groupon deals on digital out-of-home?

by Christopher Hall — w, t

Ad tech firm rVue expands its direct-response inventory; will this start a new trend in DOOH?

SeeSaw inks backstage pass deal for digital signage content

August 21, 2011

Digital place-based media company SeeSaw Networks recently announced that it has signed a content agreement with Om Records, a San Francisco-based music and…

Using professional digital content developers just makes sense

by Jeff Hastings — CEO, BrightSign

Where do you draw the line between DIY digital content development and using the services of professional digital content developers? It really depends on how…

DOOHgood mobilizes for East Africa relief effort

by Christopher Hall — w, t

Digital signage insiders working to get the DOOH industry help drought and famine victims in East Africa.

All about the content: Does a DOOH network really exist?

If a DOOH network advertises, but no one is around to see it, does it really exist?

Animated Twitter board designs for digital signage take flight from Visix

August 11, 2011

Digital signage software provider Visix Inc. recently announced that it has added new Twitter Board and Twitter Bulletin content designs to their creative…

AOpen launching Open Services full-spectrum DOOH solution

by Christopher Hall — w, t

The new full-spectrum solution includes hardware, software and managed services for DOOH networks.

Stinova launches software packages for SMIL-based DOOH players

July 28, 2011

Digital signage software solutions and content production services provider Stinova recently announced a new set of products and services in support of IAdea's…